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Controversy Creates Cash (WWE)
 
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Controversy Creates Cash (WWE) (Hardcover)
by Eric Bischoff (Author), Jeremy Roberts (Author)
4.0 out of 5 stars 7 customer reviews (7 customer reviews)
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Synopsis
Under Eric Bishoff's watch as president of WCW, the company went head to head with Vince McMahon's WWE and beat them at their own game before WCW itself spectacularly imploded. But by then, Bishoff had made an indelible mark on televised wrestling, producing shows that had appeared more dangerous, more sexy, and more edgy than anything that had come before. He did this to such an extent that in 2002, McMahon seized the chance to bring in his former nemesis as General Manager of RAW; since then, true to form, Bishoff regularly surprises fans with matches that would once have been unthinkable for television. In this revelatory look at his life and career, Bishoff frankly discusses the things he did, both right and wrong, as he helped shape the sports entertainment industry into today's billion dollar business.

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Customer Reviews
7 Reviews
5 star: 28%  (2)
4 star: 42%  (3)
3 star: 28%  (2)
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4 of 5 people found the following review helpful:
4.0 out of 5 stars Highly Recommended (Even If You Hated WCW), 17 Jan 2007
By WCW Fan (Wales) - See all my reviews
(TOP 1000 REVIEWER)      
Eric Bischoff has certainly been a hated figure for fans and wrestlers alike over the years. After all, he started off as a lowly "host" on WCW programming and eventually worked his way up to Vice President of the company (a position that changed hands on a regular basis before he was put in charge). He took WCW to the top, but in many people's eyes, he brought them right back down to the bottom.

Well, now Eric is here to give HIS side of the story. He starts off by correcting several inaccuracies regarding his qualifications and his role within the now defunct American Wrestling Association (amazingly, the door of opportunity opened for Bischoff after the promoter Verne Gagne gave him some free air time to plug his idea for a new kids toy, "Ninja Star Wars").

Bischoff eventually became an AWA announcer (although by his own admission, he was terrible. It was simply a case of "right place, right time" and no-one else being available, or in some cases, being worse than him). He talks about his job interview with WWF (he tried out for an annoucing job there, but didn't get it), but it's when he moves onto WCW (World Championshhip Wrestling) that things get really interesting.

Contrary to what you may think of Eric Bischoff, but when talking about his former employers and co-workers, he doesn't rip into or "chew them out" for no good reason. He tries to see the positives in every situation (although in WCW, at least internally, there weren't all that many).

Despite what people may think about the departure of announcer Jim Ross soon after Eric came to power in WCW, Bischoff doesn't bash "JR" completely and actually ponders why JR got the story round that he "fired" him (according to Eric, he didn't have enough authority to "fire" anyone at that point and actually agreed to let Ross go as he was unhappy in the company).

You'll also get the other side of Steve Austin's departure from the company, how Jesse "The Body" Venture took a personal dispute with Hulk Hogan a little too far, plus the birth of Monday Nitro and the dominance over the WWF, as well as the demise of WCW and Bischoff's eventual run with WWE.

A common criticism about this book was that Bischoff takes tremendous credit for the success of WCW, but does not shoulder much of the blame for its downfall. I would disagree. Up until the release of this book, no-one REALLY knew just how chaotic a place WCW was to work within (we've heard from the wrestlers, but we've never really heard a business perspective). Eric does admit to some of his faults, but emphasises how WCW was constantly full of "suits" who either hated or didn't understand wrestling. He also explains how the merger between Time Warner and Turner and another AOL merger was actually more of a curse than a blessing.

The only reason I didn't give this book the full 5 stars was because Bischoff simply doesn't spend long enough on his WWE career (although I guess he didn't want to upset the people he STILL works with). Also there are a few spelling errors and a picture of Sensational Sherri has the caption "Missy Hyatt" (who Bischoff really speaks his mind about). Obviously, the latter is not his fault.

Overall, this is recommended reading for any current WWE fan or anyone who used to watch WCW and is curious as to what really went on behind the scenes. Definitely one of the best wrestling bios in a while.

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4 of 5 people found the following review helpful:
5.0 out of 5 stars Had me from the start..., 18 Nov 2006
By Mr. I. M. Bowden (Cornwall, England) - See all my reviews
(REAL NAME)   
I'm just about a third of the way through