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Friendly Persuasion: Dynamic Telephone Sales Training and Techniques for the 21st Century
 
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Friendly Persuasion: Dynamic Telephone Sales Training and Techniques for the 21st Century [Illustrated] (Paperback)

by Dan Coen (Author)
5.0 out of 5 stars See all reviews (2 customer reviews)

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Product details

  • Paperback: 220 pages
  • Publisher: Access Publishers Network; 2nd illustrated edition edition (Dec 1999)
  • Language English
  • ISBN-10: 0966043618
  • ISBN-13: 978-0966043617
  • Product Dimensions: 21.3 x 14 x 1.2 cm
  • Average Customer Review: 5.0 out of 5 stars See all reviews (2 customer reviews)
  • Amazon.co.uk Sales Rank: 667,854 in Books (See Bestsellers in Books)

    Popular in this category:

    #39 in  Books > Business, Finance & Law > Sales & Marketing > Telemarketing

Product Description

Synopsis
This book teaches telephone sales training and communications for anyone who uses the telephone. Chapters include Closing the Sales; Selling Benefits; Asking Questions; and Maintaining Direction of the Call.

From the Author
This is an excellent tool for those who sell using the phone
"Friendly Persuasion" is a new book published by DCD Publishing. It is designed for any person who sells and communicates utilizing the telephone. If you are a sales rep, a call center representative, or a student of sales, marketing or / and communications, than this book will increase your skills, provide you with hundreds of new techniques, and is a perfect companion piece for your library.

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Customer Reviews

2 Reviews
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Average Customer Review
5.0 out of 5 stars (2 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

 
7 of 10 people found the following review helpful:
5.0 out of 5 stars Fantastic Book!!!, 8 May 1999
By A Customer
I am in the telemarketing industry and have read this book twice! It provides easy to read, easy to follow, step-by-step methods for sucessfully selling anything over the telephone!
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1 of 1 people found the following review helpful:
5.0 out of 5 stars Useful at all levels of a sales centre, 12 Jun 2002
By A Customer
The book provides a detailed scientific and easy to read understanding of how to structure a sales call. It provides the WHY, HOW, WHEN and in some cases WHAT should be said during a sales attempt. I think it is easy to read by anybody from advisor to key centre managers. If you need individuals to learn to sell a programme and not just order this book will show you what should be done.
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