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Smart Services: Competitive Information Strategies, Solutions, and Success Stories for Service Businesses: Competitive Information Strategies, ... for Service Businesses : Cyber Age Books
 
 
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Smart Services: Competitive Information Strategies, Solutions, and Success Stories for Service Businesses: Competitive Information Strategies, ... for Service Businesses : Cyber Age Books (Paperback)

by Deborah C Sawyer (Author)
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Product Description

Product Description

Focus is on the competitive information needs of service-oriented firms in this book for managers in service businesses, entrepreneurs, marketing specialists, and competitive intelligence professionals. Sawyer, president of a consulting firm, describes the forms of competition in service businesses,


About the Author

Deborah C. Sawyer is the president of the Information Plus companies, a group of firms providing research and consulting services to Fortune 500 corporations. She is the author of Getting It Right: Avoiding the High Cost of Wrong Decisions. She lives in New York City.

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