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Internet Business Intelligence: How to Build a Big Company System on a Small Company Budget
 
 
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Internet Business Intelligence: How to Build a Big Company System on a Small Company Budget (Paperback)

by David Vine (Author)
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Product Description

Business Intelligence-the acquisition, management, and utilization of information-is crucial in the global marketplace of the 21st-century. This savvy handbook explains how even the smallest firm can use inexpensive Web resources to create an Internet Business Intelligence System (IBIS) that rivals the multimillion-dollar systems of Fortune 500 companies. IBIS tracks competitors, explore markets, and evaluates opportunities and risks. It can also be used to launch a business, find customers, test new products, and increase sales.
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