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Paradigms: The Business of Discovering the Future
 
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Paradigms: The Business of Discovering the Future (Paperback)

by Joel Arthur Barker (Author)
5.0 out of 5 stars See all reviews (4 customer reviews)

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Product details

  • Paperback: 240 pages
  • Publisher: HarperBusiness; Reprint edition (22 Feb 1994)
  • Language English
  • ISBN-10: 0887306470
  • ISBN-13: 978-0887306471
  • Product Dimensions: 20.1 x 13.5 x 1.5 cm
  • Average Customer Review: 5.0 out of 5 stars See all reviews (4 customer reviews)
  • Amazon.co.uk Sales Rank: 159,883 in Books (See Bestsellers in Books)

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Product Description

Review
""Paradigms: The Business of Discovering the Future" is a secret weapon. I'm buying a copy for each of my customers and suppliers . . . but none for my competitors!"-- Harvey Mackay, author of "Swim with the Sharks Without Being Eaten Alive "and "Sharkproof""All about change and what it does for your business . . . Should have a prominent place on the desk of every business owner who intends to stay competitive.""--Entrepreneur""If you can figure out what changes are in store for the marketplace, you gain extradordinary leverage against your competition. How do you do it? Joel Barker advises.""-- Success""With Paradigms, Joel Barker continues his role as master teacher and advisor to society's leaders. His insight can help people prepare for the future in these turbulent times."-- Larry Osterwise, Vice Preident, U.S. Market-Driven Quality Assessment, IBM

Product Description
With this book, readers learn how to break out of old patterns that are now outdated and slowing down progress. Joel Barker shares his ideas for change that he has taught to thousands of executives from such companies as General Mills, 3M, Texaco, AT&T and General Foods. The author explains how to find the people in an organization most likely to spot a new trend, how to help key people adapt when a massive change is occurring and how to learn to effectively manage "intractable problems" and dramatically improve results. This book is full of concrete examples of paradigm shifts and predictions for the future that will help guide companies in their decisions, as well as new material for the paperback edition with examples to further clarify the key concepts for successful change in the 1990s.

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Customer Reviews

4 Reviews
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Average Customer Review
5.0 out of 5 stars (4 customer reviews)
 
 
 
 
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1 of 1 people found the following review helpful:
5.0 out of 5 stars An Early Look at Stalls, Their Causes, and Stallbusting, 24 May 2004
By Professor Donald Mitchell "Jesus Makes Me a P... (Boston) - See all my reviews
(TOP 10 REVIEWER)      
Barker did a major service when he took Kuhn's work (about stalled thinking in science) and extended it into general social situations, across the disciplines. Think of this book as the popularized version of Kuhn. Without popularizers, most important concepts would never have achieved wide appreciation. Darwin is a prime example of someone whose name we might not know today except for popularizers.

If you have never heard of a paradigm, this book is a good introduction to the subject. Basically, a paradigm is a thought process that simplifies our thinking incorrectly. After we become familiar with the paradigm, we have to develop a new and better paradigm to deal with the issues that the paradigm does not sufficiently address.

The book focuses on how to anticipate changes in paradigms, who to look to for such new paradigms, and how to take advantage of this anticipation.

Of particular value is the section where Barker shares many examples of stalled thinking. These are brilliantly conceived, and make it easier for you to appreciate what a stall is.

My hat is off to Barker, and I am honored to have referenced his excellent contributions in The 2,000 Percent Solution.

If you are committed to overcoming stalled thinking to achieve exponential success, this book is a prerequisite.

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5.0 out of 5 stars Quo Vadis?, 3 Feb 2006
By Robert Morris (Dallas, Texas) - See all my reviews
(TOP 100 REVIEWER)    (REAL NAME)   
Since it was first published, this book has become a "must read" for those who are struggling to understand what is happening and, more to the point, what will probably be happening in the global marketplace. Drucker has suggested that one of the greatest challenges for any organization is to manage the consequences and implications of a future which has already occurred. I agree. However, I also agree with Barker that it is possible to recognize what he calls a "paradigm shift": a major change of the rules and regulations that establish or define boundaries, a change which suggests that new behavior will be required within those redefined boundaries.

One of the most important concepts in the book is what Barker calls "paradigm pliancy": "the purposeful seeking out of new ways of doing things. It is an active behavior in which you challenge your paradigms [ie the status quo, assumptions and premises] by asking the Paradigm Shift Question: What do I believe is impossible to do in my field, but if it could be done, would fundamentally change my business?" Have you asked this question? Do you realize that one or more of your competitors may have already asked that question?

Although the book's subtitle is "The Business of Discovering the Future", the fact remains that (back to Drucker) the challenge is to identity and then measure the degree of probability of various contingencies...many of which may have already occurred or are now in process.

Barker asserts that every organization must anticipate and then innovate to achieve excellence in an age during which change is the only constant. He suggests that there are five components to "strategic exploration": Understanding influences which shape our perceptions, divergent thinking which enables us to consider more than "one right answer", convergent thinking which enables us to integrate data while prioritizing choices, mapping which reveals pathways from the present to the future, and finally, imaging which (with words or drawings or models) documents what is learned during the process of exploration.

This is a business "classic" which will continue to be relevant so long as leaders of organizations remain hostage to assumptions and premises which are either already obsolete now or will soon become so. What about yours?

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5.0 out of 5 stars This book shows how to perceive change in a positive manor., 31 Jan 1999
By A Customer
I thought this book was exceptional when I read it five years ago. Today I know it had more than the immediate impact. It created an intellectual flexibility about ideas which may have otherwise been threatening. This book also stimulted creativity. Once I developed an openess to new information I also became much more creative myself. It built a bridge to information otherwise unaccessable. This book gave me a new thinking ability for which I am greatful.
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5.0 out of 5 stars Paradigm 102--what is it?--how can I see it coming at me?
Barker writes this basic guide to paradigms and shifting in plain English and uses lots of examples. Being a pradigm pioneer is a useful concept. Read more
Published on 1 Dec 1996

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