Product Description
This updated second edition covers all the basics, including how to: follow the steps and rules for offering a product for bid; plan and schedule auctions for maximum profits; prepare pages, text, links and photos that will work seamlessly in the digital marketplace; establish credibility - the heart and soul of success on-line; and create a responsive approach to customer service. "eBay the Smart Way" has expanded since the first edition, with more small businesses clamouring to make use of it as a highly effective marketing channel. The book covers the "selling" side as well as buying, and provides detailed information on many new features: eBayMotors.com; ID verify; auto trader; local auctions; business to business; Half.com; great collections; BillPoint and PayPal; square trade; eBay anywhere; and more.
About the Author
Joseph T. Sinclair (Vallejo, CA) is one of the world’s foremost eBay experts. His previous books for AMACOM -- including
eBay Business the Smart Way (0-8144-7394-6),
Building Your eBay Traffic the Smart Way (0-8144-7269-9),
eBay Inventory the Smart Way (0-8144-7359-8),
eBay Motors the Smart Way (0-8144-7252-4),
eBay Global the Smart Way (0-8144-7241-9), and
eBay Photography the Smart Way (0-8144-7293-1) -- have earned media attention worldwide.
--This text refers to an alternate
Paperback
edition.
