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The Real Estate Agent's Business Planning Guide
 
 
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The Real Estate Agent's Business Planning Guide (Paperback)

by Carla Cross (Author) "You just received an unexpected but welcome $10,000 bonus ..." (more)
5.0 out of 5 stars  See all reviews (4 customer reviews)

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Product details

  • Paperback: 256 pages
  • Publisher: Dearborn Real Estate Education (1 Aug 1994)
  • Language English
  • ISBN-10: 0793109558
  • ISBN-13: 978-0793109555
  • Product Dimensions: 27.4 x 21.6 x 1.8 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (4 customer reviews)
  • Amazon.co.uk Sales Rank: 794,257 in Books (See Bestsellers in Books)

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Product Description

Synopsis

This business planning guide contains more than 25 worksheets and checklists to organize and track performance. It also includes three sample business plans for the novice, established agent and top producer. You will also find templates and work sheets that will assist agents with formulating their own business plan. 50 creative promotional tactics from successful agents across the nation is also provided.


From the Author

Books Shows Agents How to Make More Profit
After working with real estate agents for over a decade on business planning, I perfected a system for planning that's easy and effective.My book has dozens of ideas, too, on marketing tactics great agents use to increase their businesses.Most importantly, I've put in the system the most important considerations agents should watch for in his business to save time, $, and create more profit. When agents use my system,they find it easy to make the best choices.It's also endorsed as best of its kind by the Managers' Council of the National Association of Realtors. To help agents and managers, I also teach a course in business planning, where agents and managers actually complete their plans. To support the system, I have audio-tapes available.I do work with companies helping them put this system into place, which raises both agent and manager productivity and profits.For more information on my programs and products, email me at carlacrs@wolfenet.com.
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews

4 Reviews
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Average Customer Review
5.0 out of 5 stars (4 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

 
2 of 2 people found the following review helpful:
5.0 out of 5 stars Comprehensive Business Planning, 28 April 1998
By A Customer
This book is the most comprehensive of its kind under one cover. It addresses the business within a business and ties together all aspects of planning with a logical flow--a very credible work by a well respected leader within the real estate profession.
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5.0 out of 5 stars Attain a Higher Level of Professionalism and Profit, 28 April 1998
By A Customer
Whether you have a business background or not, this book provides a thought provoking how to plan that will help any agent move to a higher level of professionalism and profit. I recommended it to the National Association of Realtors convention when I spoke to hundreds of managers and agents, and I highly recommend it to both agents and managers.
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5.0 out of 5 stars Book Meant for Both Salesperson and Manager, 28 April 1998
By A Customer
I recommend this book to agents, managers, and owners, for they can pick and choose the portions that are relevant to their busineses. The important thing is to plan, and this book is clearly organized especially for real estate practititioners. There's an excellent section on open houses and personl marketing. I especially liked the fifth marketing tactics for the real estate agent.
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Most Recent Customer Reviews

5.0 out of 5 stars Recommend to Anyone Who Wants to Make Lots of Money
Carla's business planning system works. She hired me as a new agent in 1987. Following her planning system, I made $80,000 my first year! Read more
Published on 28 April 1998

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