This is more than just a book; it is a complete small business solution that includes everything they will need to launch their business Web site. The bonus CD includes:

a.) A to Z step-by-step instructions

b.) Free Trial software (FrontPage98)

c.) Free limited hosting and Internet access.

The Complete Small Business Internet Guide provides small businesses and entrepreneurs who may not be technologically savvy, an affordable and easy to follow blueprint to design and implement their own strategy for entering the electronic commerce arena.

Our book will save you time and money. It shortens the learning curve for business owners unfamiliar with the Internet, The Complete Small Business Internet Guide provides a concise overview of Internet marketing possibilities and techniques for business who want to efficiently expand their marketing efforts through product distribution or product promotion. It is written in easy-to-understand English and includes a glossary of Internet terms and concepts that decipher the Geek Speak that is often intimidating or annoying to people unfamiliar with the Internet.

Supplemental marketing is the overall benefit as it relates to establishing a Web site and staking a claim on the Internet. The Internet (open 24 hours per day, 7 days per week) offers small business an additional medium to communicate (one on one) with the buying public at their convenience. Web site benefits as they relate to small business include the opportunity to provide:

- Product/Service Information

- Commerce - Communication and Public Relations

- Advertising and Promotion

- Pre-qualify prospects

- Obtain a level the playing field

We wrote this book because it needed to be written. As founders of one of the first ISP's in the country in 1994, we realized that new users were looking for the same kinds of answers in 1998. There are an estimated 30 million small businesses in America that could benefit from owning a Web site and need to have their businesses online. The majority of those companies have e-mail, but not a corporate domain. We wrote the book to help owners and operators of small businesses to create, set up, and maintain their own Web site.

Having a Web site is one of the most cost-effective ways for small businesses to substantially increase visibility and impact sales. In many cases unfortunately, businesses are intimidated by the computer industry's technical jargon, and often perceive the task of setting up a Web site as both expensive and complicated. Our book is designed to shorten the learning curve for business owners who have limited time to devote to the process of learning about the Internet. That's the main reason we limited our book under 300 pages. Once an individual reads the book, they can literally build a Web site within hours.

What's covered in our book?

- How-to Plan, Create, Maintain and Promote a business Web site. - Decide what your Web site to do for your business. - How to secure a Domain Name - Learn how to register your Web site strategically with all major search engines and directories . . . - Learn about Meta search engines . . . - Using Newsgroups to promote your domain . . . - Get proven effective e-mail marketing tips and tricks . . . - Use hidden text and phantom pages to promote your site . . . - How to use conventional and non-conventional press releases . . . - How to create images, image maps, transparent graphics . . . - How to deal with spam and pornography . . . - Get answers to the most commonly asked questions about: - Using Microsoft FrontPage 98 . . . - Internet security and emerging Internet law - intellectual property considerations . . . - How often should you verify your search engine listing? - Should you buy space in an on-line shopping mall? - Should you pay to list your site with a city service? - Are reciprocal links good for all businesses? - Is an e-Newsletter a good choice for your business? - Should you consider a fee based promotional service? - Will you be able to charge others to advertise on your site? - What impact the Y2K problem might have on your business. - The migration path of small businesses on the Internet - And much, much more.

We believe that anyone involved with the Internet will benefit from our book, but our primary market is small business. Individuals and companies who don't have the time, money or the staff to invest in the process of web-u-tizing their business. Also, anyone interested in building a Web site or just finding out why the Internet is a serious business tool and people who rely on communication to stay in business or grow their business will benefit from our book.

Fortune 500 companies have IT (Information Technology) and Marketing departments to determine their Internet strategy, this book was designed for the Un-FORTUNate 5 million. This book is tailored to people who need it the most - small businesses who demand cost effective marketing for their product or service.

This is not an academic intellectual exercise. There are hundreds of "How to" books available - unfortunately, that's part of the problem. As yet, no one has taken The Complete Small Business Internet Guide approach and offered a risk-free package with easy to follow instructions, 30 days free Internet access and hosting, a 45 day trial version of Microsoft Internet Explorer and Microsoft FrontPage 98, and an electronic CD version of the book.

We hope you will enjoy our book and benefit from the advice and information we have included. Thank you.

Tom and Lori Heatherington