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Customer Service for Dummies
 
 

Customer Service for Dummies (Paperback)

by Giles H. Bateman (Foreword), Karen Leland (Author), Keith Bailey (Author) "Welcome to Customer Service for Dummies, 2nd Edition ..." (more)
4.9 out of 5 stars See all reviews (7 customer reviews)

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Product details

  • Paperback: 456 pages
  • Publisher: John Wiley & Sons; 2nd Edition edition (10 Sep 1999)
  • Language English
  • ISBN-10: 0764552090
  • ISBN-13: 978-0764552090
  • Product Dimensions: 23.5 x 18.8 x 2.9 cm
  • Average Customer Review: 4.9 out of 5 stars See all reviews (7 customer reviews)
  • Amazon.co.uk Sales Rank: 263,326 in Books (See Bestsellers in Books)
  • See Complete Table of Contents

Product Description

Product Description
In today′s highly competitive environment, good products and good marketing aren′t enough. To succeed, you also need great customer service. Quality service touches our lives in two important ways: the service we give and the service we receive.

Customer Service For Dummies, 2nd Edition, brims with hot tips, techniques, and lots of suggestions for giving your customers the kind of service that you yourself would like to receive. This down–to–earth, step–by–step guide fills you in on ways to

  • Take stock of your customer service strengths and weaknesses
  • Commit to continuous improvement
  • Work your way through modern–day e–mail and Internet etiquette
  • Foster positive face–to–face and telephone service
  • Deal with the unhappy folks among your customers

Packed with practical advice for getting through the everyday challenges at work, Customer Service For Dummies, 2nd Edition, shows you how to develop your staff so that they become service heroes to their customers. This insightful resource also gives you the goods on

  • Keeping your sanity when angry customers confront you with clenched fists or wrinkled foreheads
  • Saying "No" nicely: Focusing on what you can do for the customer
  • Tuning into body language and vocal tone
  • Knowing the importance of both internal and external customers
  • Achieving gold–level service at bronze–level cost
  • Improving market share – whether the company′s big, small, or in between
  • Becoming a better customer by expressing yourself in style

Although customer service basics seem so much like common sense – smile, say please, and say thank you – these gestures alone won′t begin to satisfy every situation. Once you expand your definition of service, reconsider who your customers are, and develop a customer–friendly attitude, you′ll be in the right place to meet your customers′ expectations – and right on time to make a pleasingly positive impression!

From the Back Cover
"An outstanding guide to the techniques and attitudes required to provide great customer service." George Gendron, Editor–in–Chief, Inc. magazine "Provides the key insights into customer service for the new service revolution." Patrick Deagman, Vice President, Sun Microsystems, Inc. Praise for Customer Service For Dummies® "Well–written, fun–to–read…. An excellent book to make those hard–earned marketing dollars work to your advantage." — Self–Employed America "Excellent…. Provides lots of step–by–step tips." — Small Business Opportunities "A ‘must–have’ manual for companies of all sizes — from the sole proprietor to the largest corporation." — Home Business Journal

Revised with all–new material on e–mail and Internet customer service

Features ready–to–use customer service surveys and questionnaires

In today's highly competitive environment, good products and good marketing aren't enough. To succeed, you also need good customer service. Now revised with new coverage of e–mail and Internet issues, new examples, new solutions, and more, this guide is your key to quality service — and success — in the new millennium.

Discover how to: Understand key customer service concepts Plan and implement a customer service strategy Foster good face–to–face and telephone service Improve e–mail and Internet communication Deal effectively with angry or abusive customers

Get smart! www.dummies.com Register to win cool prizes Browse exclusive articles and excerpts Get a free Dummies Daily e–mail newsletter Chat with authors and preview other books Talk to us, ask questions, get answers

See all Product Description


Inside This Book (Learn More)
First Sentence
Welcome to Customer Service for Dummies, 2nd Edition. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews

7 Reviews
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Average Customer Review
4.9 out of 5 stars (7 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

 
8 of 8 people found the following review helpful:
5.0 out of 5 stars This Book has hidden treasure, 22 Oct 2002
By bernie "xyzzy" (Arlington, Texas) - See all my reviews
(TOP 50 REVIEWER)      
There is no way just reading this book will turn you into a customer service professional. However, it does contain hidden treasures for those who already our customer service professionals. I was able to take advantage of the preprinted forms in the chapter called "Taking your Company's Pulse: How to Survey Your Customers".
I was grateful for the chapter called " You're Never Too Old (or young) to Learn: Service Training"
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7 of 7 people found the following review helpful:
5.0 out of 5 stars A one stop shop for customer service training, 8 Oct 2001
I teach customer service at a college for visually impaired people. This book uses simple language without being patronising to get across the basic principles. The chapters on email have been a great hit with the students, who are all practising emoticons like mad! If it has any faults it is that it is written for the American market, and therefore adjustments have to be made for Britain, but generally, it it the best book I have found for my needs.
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2 of 2 people found the following review helpful:
5.0 out of 5 stars Fantastic!, 12 May 2007
I bought the book just days before I had a customer service executive job interview for an online travel company. I had no experience whatsoever in cust. service but I had just finished Travel & Tourism courses and desperately wanted to find a job in this industry. And you know what - after reading that book I knew more about customer service than all my interviewers together and I got the job straight away!
Thank you so much, "Dummies.." and Amazon.co.uk who helped to get me my dream job :)
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Most Recent Customer Reviews

5.0 out of 5 stars A useful addition to your customer service library
As with other 'Dummies' books this provides a pretty comprehensive overview of the subject. The authors are experienced professionals in the field and clearly have much expertise... Read more
Published 8 months ago by Simon Hazeldine

5.0 out of 5 stars Great book!!!
I must say this is a very useful and interesting book. It covers all you need to know about customer service in a very interesting way. Read more
Published on 20 Dec 2004

4.0 out of 5 stars Easily read and helpful content
I found this book to be quite good actually. I enjoy the writing style of the 'For Dummies' range of books - making serious content easy to digest and even fun! Read more
Published on 25 Nov 2004 by Stephen Weekes

5.0 out of 5 stars This book was very knowledgeable about customer service
I have found out a lot about values, perceptions, expectations,how behaviours affect the customer loyalty. Read more
Published on 3 Jun 1999

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