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Starting an Online Business for Dummies (For Dummies (Computers)) (Paperback)

by Greg Holden (Author) "These days, virtually every existing company seems to be adding a Web site with an address like www.company.com to its arsenal of business tools ..." (more)

3.7 out of 5 stars See all reviews (6 customer reviews)

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Product details

Paperback: 384 pages
Publisher: John Wiley & Sons; 3rd Edition edition (6 Sep 2002)
Language English
ISBN-10: 0764516558
ISBN-13: 978-0764516559
Product Dimensions: 23.1 x 18.8 x 2.3 cm

Average Customer Review: 3.7 out of 5 stars See all reviews (6 customer reviews)

Amazon.co.uk Sales Rank: 356,526 in Books (See Bestsellers in Books)

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Product Description

This essential source provides readers with everything they’ll need to know in order to put their existing business online, start an online venture from the ground up, or improve an existing online business. It includes insider tips and strategies designed to help the small business owner make the decisions necessary for success.

From the Back Cover

Get the scoop on recession–proof online strategies

Packed with e–commerce survival stories, best practices, and resources

Get the information you need to thrive online even in today’s economy!

Today is a great time to launch an online business the competition is less, the technology is better, and Internet use is at an all–time high. This thoroughly updated guide shows you how to dive right in. From fine–tuning plans and setting up a high–traffic site to marketing, customer service, and security, it’s just what you need to succeed!

The Dummies Way

Explanations in plain English
"Get in, get out" information
Icons and other navigational aids
Tear–out cheat sheet
Top ten lists
A dash of humor and fun

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Inside This Book (Learn More)

First Sentence
These days, virtually every existing company seems to be adding a Web site with an address like www.company.com to its arsenal of business tools. Read the first page

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Customer Reviews

6 Reviews

5 star:		(2)
4 star:		(2)
3 star:		(1)
2 star:		(0)
1 star:		(1)

Average Customer Review

3.7 out of 5 stars (6 customer reviews)

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Most Helpful Customer Reviews

87 of 91 people found the following review helpful:

3.0 out of 5 stars For Americans ONLY!, 1 Feb 2000

By	Gail Tyrrell "nv" (cambridge) - See all my reviews (REAL NAME)

This review is from: Starting an Online Business for Dummies (Paperback)

Has a lot of good points to starting your own business. BUT! All the programs, tax matters, banking is for the US in US market. None of this stuff works in the UK, Europe or the rest of the world. For instance, you cannot sign up with Yahoo! store front unless you are a US company.

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11 of 11 people found the following review helpful:

1.0 out of 5 stars US Book Sold To UK Market, 28 Jul 2007

By	Walter (England) - See all my reviews

This review is from: Starting an Online Business for Dummies (Paperback)

I'm returning this book after finding key parts of it were relavent only to the US, not UK (US tax law, US websites, etc). Why don't Amazon.co.uk make this clear? If you're in the UK buy something else.

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10 of 14 people found the following review helpful:

4.0 out of 5 stars A good foundation book, 26 Jul 1999

By A Customer

This review is from: Starting an Online Business for Dummies (Paperback)

A great book for anyone wanting basic knowledge of how to start an online buisness. I'd say it's definetly geared more towards online stores than selling skills online. None the less a good book for beginners, if you don't mind hearing the word Yahoo! advertised on everyother page.

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Most Recent Customer Reviews

4.0 out of 5 stars Good boook and very useful for someone like me.
This book gives reference to all the useful websites that can help you with starting a buisiness. I feel much more cofident now, Thank-you IDG Books

Published on 15 April 2000

5.0 out of 5 stars I found this book to be an excellent source of information.
I instruct E-Commerce classes at a local junior college, and I will recommend my students buy this book. Read more

Published on 24 Jul 1999

5.0 out of 5 stars Excellent, well-rounded "how-to" book
Greg did a find job of writing in the rapidly changing sphere of how to start a business online. He's found excellent advice from seasoned experts, and gives a tremendous amount... Read more

Published on 29 Jun 1999

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