Review
Curl up with a bag of your favourite sweeties (and if they are marshmallows, try not to think about how they were once made with horse glue for extra chewiness) and chomp through this fascinating history of the British confectionery industry. Along with the sweet waves of Proustian nostalgia evoked by the mere mention of Spangles or Cadburys' short-lived Aztec bar, and the comprehensive research that seems to produce on every page yet another forgotten treat from the past, this is also a thorough expose of the commercial wheeling and dealing that created the massive market that still feeds our collective sweet tooth. From the appearance of Fry's Five Boys chocolate bar in 1902 to the runaway success of Italian interloper Ferrero Rocher in more recent years, there is much to chew over. Just remember to brush your teeth. (Kirkus UK)
Product Description
First published in 1998, this humorous blend of historical facts and trivia is a celebration, chronology, pop-cultural history and critical account of the changing world of twentieth-century confectionery. The book also traces patterns of consumption and explores the murky world of the chemistry of sweet manufacturing.
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