The Fool's Guide to Online Investing is a breezy, whistle-stop tour of the key factors behind Web profits. Perhaps wary of their own observation that "investing online involves the same general principles as investing offline...it's no good adopting a different investment style, or throwing sensible principles to the wind, simply because you're investing online", the book makes no attempt to wow investors with new tools and techniques. Basic investment principles are covered but more often than not, The Fool's Guide to Online Investing points to The Motley Fool UK Investment Guide as the place to go for information and tactics. And, quite rightly, repetition is out.

With the Investment Guide on one hand and the peerless Motley Fool Website on the other, The Fool's Guide to Online Investing falls a little between two stools--or perhaps more accurately, it stalls between two Fools. Author Nigel Roberts' central task is to walk the reader through an Internet research exercise using the Motley Fool Website to demonstrate the power of the Web in accessing company information. All of the deeper Foolish facilities--message boards, charts, quotes and archived news stories--are highlighted and given their place in the research and decision-making process. There is also advice on online brokers, the process of buying and selling shares on and offline, and a cut to the Motley Fool's US sister for those looking to invest further afield. If it all sounds like an extended advertisement, that's because it is, but given their "hope that we may...be creating one of the world's future leading brands", who would dispute their right to some self-promotion?

The Fool's Guide to Online Investing adds up to a useful resource for investors wanting to check out the Internet. The ending? That would be giving too much away. Let's just say it involves the words "financial" and "prosperity". For more Foolish investment advice, visit the Motley Fool Bookshop. --Iain Campbell

Book Jacket
Want to invest money using the Internet, but you don't know where to start? The Motley Fools are the ideal people to help you untangle the World Wide Web and enrich yourself without getting lost in cyberspace.

The Fools Guide to Online Investing will help novice and experienced Fools get the best out of the Internet. It is a comprehensive guide to the services available to the online investor, presented in the Fool's light-hearted style.

This serious guide for the Foolish investor will tell you how to get online, open a brokerage account, research companies, avoid common pitfalls and silly mistakes, and invest easily and cheaply in the USA. Surf to prosperity with the Motley Fool.

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