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12 of 13 people found the following review helpful:
5.0 out of 5 stars
By far, the best book I have read this year!, 16 Nov 2008
If you want to change the world, or change your bit of it, this is the book for you!
Seth Godin focuses on the role that LEADERSHIP plays in change and makes some powerful observations about the difference between MANAGEMENT and LEADERSHIP. Management is about maintaining stability, about perpetuating the status quo, it is about ensuring that things are done the same way that they have always been done. It is about avoiding change. For managers, change equals risk. Leadership, on the other hand, is about creating change that people can believe in. Leadership doesn't avoid change, it thrives on it. For leaders, change equals opportunity.
The book is incredibly well written. It feels as if every page has been handcrafted. Some many find the lack of chapters disconcerting. For me, it just helped the whole flow of the book. Ironically, it almost reads as a set of blog entries (no surprise for anyone that has read "Small is the new Big" or Seth's blog). I find it amusing that many said that the online world would kill off traditional publishing. Well, here is an example of the online world inspiring traditional publishing!
It is very easy to read. I read it in a couple of sittings and the only thing that slowed me down was the fact I made so many notes in it! I highly recommend it. If you are interested in leadership, then you MUST read this book. You will not be disappointed.
I wish I could think and write like Seth Godin. However, I suspect the only thing we have in common is our initials! Great book. Inspiring reading. Thank you, Seth.
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5 of 5 people found the following review helpful:
2.0 out of 5 stars
Mega dissapointment, 4 Jan 2009
I had heard a lot about Seth before buying this book and had seen a couple of his speaches on the internet. I suppose I had high expectations of him, which may be what has led to my dissapointment with this book.
Essentially, Seth is discussing the emergence and importance of 'Tribes' of people, with a particular slant on the internet. The problem is that the sum total of the theory could have been compressed to 20 pages, not 120. There is a lot of personal opinion with little to no facts and case studies.
It was a shame that he didn't go into more detail in the few examples that he has used and given more insight into how the technology can be used. Instead, there is a lot of repetition, generalisation and some pretty boring lengthy passages where no knowledge is imparted to the reader.
The only reason I gave two stars is that it has inspired me in a way to investigate the available technologies more than I have. Other than that, I haven't taken anything from this book. If you are looking to read up on 'Tribes' and social media, do it on the web and wait for someone to write a proper book on the subject.
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24 of 28 people found the following review helpful:
3.0 out of 5 stars
All-Inclusive Invitation to Lead Combined with Rants about What Not to Do, 28 Nov 2008
This book's theme is unconventional leadership, taking a cause or idea and gathering support without a firm institutional foundation by finding like-minded individuals and connecting them. If that's a new idea to you, you will find the book to be flattering in its encouragement and motivational in its tone. If you are an unconventional leader already or know a lot about how to do this, you will search in vain for anything new in Tribes.
The book's substance is rather thin beyond the few examples and rants.
Here it is:
People are turned into a tribe by "a shared interest" and "a way to communicate" ("leader to tribe, tribe to leader, tribe member to tribe member, and tribe member to outsider"). A leader increases effectiveness for the people by"
"transforming the shared interest into a passionate goal and desire for change;
"providing tools to allow members to tighten their communications; and
"leveraging the tribe to allow it to grow and gain new members."
As you can see, he's describing the way causes, nonprofits, political pressure groups, and save the world organizations operate.
Some will be offended by the rants. For example, he takes off rather hard on all religions while being all in favor of faith that you can accomplish whatever you want. There's no real basis for his position other than generalities about how no religions ever favor any changes. Well, if that were the case, there would still be rampant slavery in many nations. It was religious organizations that led the antislavery movement from the beginning.
Mr. Godin is very well informed about things that happened recently on the Internet (or in his own life), but he doesn't seem to have a broader understanding of leadership or change leadership. If either subject interests you, I suggest that you read better informed authors like John Kotter (Leading Change, The Heart of Change: Real-Life Stories of How People Change Their Organizations, and A Sense of Urgency), John Maxwell (The 21 Irrefutable Laws of Leadership: Follow Them and People Will Follow You, and Developing the Leader Within You), and Peter Drucker (Innovation and Entrepreneurship).
I found his commentary that getting ideas is unimportant to be particularly unhelpful. He feels that leadership is all about passion and communication. But with the wrong ideas, you can be passionate about communicating harmful changes.
Ultimately, this is a book that will be enjoyed by those who cannot stop admiring themselves enough. Mr. Godin will encourage them to take actions so they can admire themselves even more. Whatever happened to servant leadership?
Seth Godin fans can't seem to get enough exhortations and rants directing them to be bigger, bolder, and more assertive than ever before about anything that occurs to them. I suppose I should review these books by comparing them to what New Age gurus suggest rather than serious books about accomplishing useful things.
I was intrigued to see that Mr. Godin addressed those who give his books critical reviews by noting that he's pleased that anyone takes the books seriously. Perhaps they aren't meant to be taken seriously. My mistake.
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