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How to Set Up and Run Your Own Business (Creating success)
 
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How to Set Up and Run Your Own Business (Creating success) (Paperback)

by Daily Telegraph (Author), Helen Kogan (Editor)
2.0 out of 5 stars  See all reviews (1 customer review)

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Product details

  • Paperback: 292 pages
  • Publisher: Kogan Page Ltd; 16th Revised edition edition (21 Jul 2000)
  • Language English
  • ISBN-10: 0749433086
  • ISBN-13: 978-0749433086
  • Average Customer Review: 2.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon.co.uk Sales Rank: 1,597,425 in Books (See Bestsellers in Books)
  • See Complete Table of Contents

Product Description

Product Description

Updated annually, this guide covers all the information needed to start up a business, from finding premises and funding, to recruitment, financial management and marketing. The 16th edition includes a list of Web sites and useful addresses.


About the Author

HELEN KOGAN is the editor of several highly successful Kogan Page books. She writes regularly for the national and trade press on business affairs and employment issues.

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2 of 2 people found the following review helpful:
2.0 out of 5 stars Well intentioned, badly edited, 11 Oct 1999
By A Customer
A quick glance through this book would suggest that it be ideal for a first time trader. However, the 14th edition is riddled with mistakes which are not just annoying but downright misleading. Cross references with other pages are appalling, the section on bookkeeping would prove useful if pages that were clearly designed to be laid out opposite each other were not placed "back to back". I suspect that some over zealous advertising manager has gone "one bridge to far" and completely ruined the page layouts.
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