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Competing Against Time: How Time-Based Competition Is Reshaping Global Markets

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Competing Against Time: How Time-Based Competition Is Reshaping Global Markets (Paperback)

by George, Jr. Stalk (Author), Thomas M. Hout (Author)

5.0 out of 5 stars See all reviews (1 customer review)

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Product details

Paperback: 304 pages
Publisher: Free Press (27 Feb 2003)
Language English
ISBN-10: 0743253418
ISBN-13: 978-0743253413
Product Dimensions: 22.4 x 15.2 x 2.5 cm

Average Customer Review: 5.0 out of 5 stars See all reviews (1 customer review)

Amazon.co.uk Sales Rank: 791,207 in Books (See Bestsellers in Books)

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5.0 out of 5 stars The Best Articulation of the Case for More Speed, 27 May 2004

By	Professor Donald Mitchell "Jesus Makes Me a P... (Boston) - See all my reviews (TOP 10 REVIEWER)

This review is from: Competing Against Time: How Time-based Strategies Deliver Superior Performance (Hardcover)

Today's readers will think that this book is simply stating the obvious. That shows how much influence the book has had. Prior to the book's publication, most people felt that "getting things right" was more important than speed. This book points out that speed can actually be helpful in getting things right by encouraging you to improve your management processes so you do things right the first time.

Many companies have had trouble implementing this concept in the way it is articulated. They simplify their process, but may not improve it. This may mean that new products arrive in the market that are not really ready for the customers. That can be all right if you can quickly fine-tune the products in beta tests and the customers have that expectation because you are giving them so much benefit anyway. If you do this with me-too products that don't work, the results can be disastrous in terms of damage to your company's reputation and customer relationships.

The authors do not spend enough time on helping people understand how to improve their processes, and how to create more speed without killing stress on the people involved. For many companies, this book can be dangerous. I think this book could use a new edition that would address these two areas in more detail.

On the other hand, if you have any doubts about the potential benefits from speedier action, you should read this book. It will change your mind using excellent examples.

Have a speedy read!

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