An excellent starting point..., 9 Jun 2002

I would recommend it to anyone just starting out in this line of work. I plan on keeping it handy and no doubt - will refer to it often.

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Informative guide for new copywriters, 26 Feb 2003

Even though this book in entitled 'Freelance Copywriting' there is not much evidence of information being directed as working as a freelance copywriter. Chapter nine: 'Getting in the money' does deal with invoicing and tax, yet there is a lot more information could have been included specifically about freelancing. Even though throughout the book Diana Wimbs provides 'test pieces' of copy, there is no example of how to write letters to approach possible clients for work. No matter how good the reader is at writing copy, it is irrelevant if they never get past the stage of catching the client's attention.

I feel that even though the book was informative, Diana Wimbs would satisfy a wider audience by homing in on the title of the book - Freelance Copywriting. Chapter eight (In other words...'Plain English' Writing) could easily have been replaced with a chapter containing detailed examples of starting a freelance career. The copywriting aspect of the book is dealt with efficiently but there is not enough help for readers starting out as freelance copywriters.

Overall, the book provides an informative background on which to base a career in copywriting. It works as an enticing introductory guide and will provide a useful reference for readers who embark on a career in freelance copywriting.

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