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Pick Me: Breaking into Advertising and Staying There (Adweek Book)
 
 

Pick Me: Breaking into Advertising and Staying There (Adweek Book) (Paperback)

by Nancy Vonk (Author), Janet Kestin (Author) "Could there be a more inferior title? ..." (more)
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Pick Me: Breaking into Advertising and Staying There (Adweek Book) + Ogilvy on Advertising + It's Not How Good You Are, It's How Good You Want To Be
Price For All Three: £26.64

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Product details

  • Paperback: 240 pages
  • Publisher: John Wiley & Sons; illustrated edition edition (13 Sep 2005)
  • Language English
  • ISBN-10: 0471715573
  • ISBN-13: 978-0471715573
  • Product Dimensions: 22.6 x 15.2 x 1.8 cm
  • Average Customer Review: 5.0 out of 5 stars See all reviews (1 customer review)
  • Amazon.co.uk Sales Rank: 169,517 in Books (See Bestsellers in Books)
  • See Complete Table of Contents

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Product Description

Product Description
Advertising is a fantastic industry, but actually getting a job (or even your foot in the door) can seem next to impossible. Whether you′re a student or a young professional loaded with questions, this one–of–a–kind guide shows you how to land a job and how to thrive once you′re in and the pressure is on.

Authors Nancy Vonk and Janet Kestin are seasoned creative directors and longtime creative partners. In Pick Me, these industry leaders answer your toughest ad career questions, like:

  • Is advertising right for me?
  • How do I build a killer portfolio?
  • How do I get an interview with the elusive creative director?
  • Should I accept an unpaid internship?
  • How do I find the right partner?
  • How do I beat creative block?
  • How do I avoid burnout?

Plus, fourteen industry superstars share their insights and explain how they broke into the business. You′ll hear from Bob Barrie, Rick Boyko, David Droga, Mark Fenske, Neil French, Sally Hogshead, Mike Hughes, Shane Hutton, Brian Millar, Tom Monahan, Chuck Porter, Bob Scarpelli, Chris Staples, and Lorraine Tao.

Forget the clichés this is advertising as it really is. If you′re hell–bent on making it, this informative guide will put you on track for a career in one of the most exciting businesses on the planet.

From the Back Cover
Advertising is a fantastic industry, but actually getting a job (or even your foot in the door) can seem next to impossible. Whether you′re a student or a young professional loaded with questions, this one–of–a–kind guide shows you how to land a job and how to thrive once you′re in and the pressure is on.

Authors Nancy Vonk and Janet Kestin are seasoned creative directors and longtime creative partners. In Pick Me, these industry leaders answer your toughest ad career questions, like:

  • Is advertising right for me?
  • How do I build a killer portfolio?
  • How do I get an interview with the elusive creative director?
  • Should I accept an unpaid internship?
  • How do I find the right partner?
  • How do I beat creative block?
  • How do I avoid burnout?

Plus, fourteen industry superstars share their insights and explain how they broke into the business. You′ll hear from Bob Barrie, Rick Boyko, David Droga, Mark Fenske, Neil French, Sally Hogshead, Mike Hughes, Shane Hutton, Brian Millar, Tom Monahan, Chuck Porter, Bob Scarpelli, Chris Staples, and Lorraine Tao.

Forget the clichés, this is advertising as it really is. If you′re hell–bent on making it, this informative guide will put you on track for a career in one of the most exciting businesses on the planet.

See all Product Description


Inside This Book (Learn More)
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What Do Customers Ultimately Buy After Viewing This Item?

Pick Me: Breaking into Advertising and Staying There (Adweek Book)
61% buy the item featured on this page:
Pick Me: Breaking into Advertising and Staying There (Adweek Book) 5.0 out of 5 stars (1)
£11.69
How to Get into Advertising
24% buy
How to Get into Advertising 5.0 out of 5 stars (11)
£25.64
Ogilvy on Advertising
16% buy
Ogilvy on Advertising 5.0 out of 5 stars (16)
£10.49

 

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3 of 4 people found the following review helpful:
5.0 out of 5 stars Advertising, here I come!, 15 Sep 2005
Cool book. Of all the great stuff in it, the chapter by Brian Millar is really amazing.
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