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Event Planning: The Ultimate Guide to Successful Meetings, Corporate Events, Fundraising Galas, Conferences, Conventions
 
 

Event Planning: The Ultimate Guide to Successful Meetings, Corporate Events, Fundraising Galas, Conferences, Conventions (Hardcover)

by Judy Allen (Author) "Designing and producing an event-whether it be a meeting, corporate event, fund-raising gala, conference, convention, incentive or other special event-has been compared to directing a..." (more)
4.3 out of 5 stars See all reviews (3 customer reviews)

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Product Description

Review
“…we highly recommend this well–organised, very practical book to all event planners…” (getAbstract.com, 8th November 2005)

Review
“…we highly recommend this well–organised, very practical book to all event planners…” (getAbstract.com, 8th November 2005)

See all Product Description

Inside This Book (Learn More)
First Sentence
Designing and producing an event-whether it be a meeting, corporate event, fund-raising gala, conference, convention, incentive or other special event-has been compared to directing a movie but is actually more like a live stage production. Read the first page
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Concordance
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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What Do Customers Ultimately Buy After Viewing This Item?

Event Planning: The Ultimate Guide to Successful Meetings, Corporate Events, Fundraising Galas, Conferences, Conventions
38% buy the item featured on this page:
Event Planning: The Ultimate Guide to Successful Meetings, Corporate Events, Fundraising Galas, Conferences, Conventions 4.3 out of 5 stars (3)
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Successful Event Management 4.8 out of 5 stars (4)
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18% buy
Meeting and Event Planning for Dummies
£7.49
Event Planning Made Easy: 7 Simple Steps to Making Your Business or Private Event a Huge Success from the Industry's Top Event Planners
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Event Planning Made Easy: 7 Simple Steps to Making Your Business or Private Event a Huge Success from the Industry's Top Event Planners 5.0 out of 5 stars (1)
£9.79

 

Customer Reviews

3 Reviews
5 star:
 (2)
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 (1)
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Average Customer Review
4.3 out of 5 stars (3 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

 
40 of 41 people found the following review helpful:
3.0 out of 5 stars Written by a practitioner, perhaps a little short on detail, 19 Aug 2001
By A Customer
On the whole, this book, written by Judy Allen, who runs her own events business, seems to be a good choice for people starting out, but although Judy Allen is clealy enthusiastic about her subject, the book might be thought to have some limitations, perhaps lacking structure and details of some management techniques.

This is especially the case where 'Event Planning' deals with financial, safety, and project management issues. These issues are as important to the running of events as are those areas which Judy Allen looks at in more detail, such as how to select decor and deal with themes. In these cases, some other books, like 'Successful Event Management' and also 'Special Events' are particularly useful to the event organiser.

On the whole this book is one which has some strengths, in so far as it covers things like the planning of corporate events, conferences and galas, but there are maybe some things which the book includes which are, perhaps, done better elsewhere.

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14 of 14 people found the following review helpful:
5.0 out of 5 stars Professional Event Management & Organisation Specialist, 4 Nov 2003
By Kelly Rox (Manchester, UK) - See all my reviews
Judy Allen's book is an excellent reference on how to organise any kind of event, from a small intimate gathering to a huge, corporate, global event. Her blueprints leave nothing out - even catering for contingencies, and last minute changes! A must for anyone involved in event management and organisation. Superb! Truely a professional.
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6 of 6 people found the following review helpful:
5.0 out of 5 stars Packed with Knowledge!, 14 Oct 2005
By Rolf Dobelli "getAbstract.com" (Switzerland) - See all my reviews
(TOP 50 REVIEWER)    (REAL NAME)   
Details, details, details. That's really what successful event planning is all about, and that's the key to this very successful event-planning manual. Author Judy Allen notes, lists, copes with and gives an example of virtually every detail in planning anything from a sedate corporate event in a major city to a huge celebration on a remote island. She provides examples galore plus tips, questions and answers, sample cost sheets and schedules. How much floor space does a person need to be comfortable in a tent? Answer: 20 square feet. How many bathrooms should be available for a party? Answer: One per 75 guests. And don't forget to ask about the stemware, adequate parking and even the photographer's back-up camera battery. This author seems to have thought every contingency, as the book's ambitious title promises. Her one glaring omission is that she does not include the party planner's fee - our guess is that she'd be worth it. We highly recommend this well-organized, very practical book to all event planners. Don't send out press releases for your party without consulting Judy Allen.
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