Most Helpful Customer Reviews
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40 of 41 people found the following review helpful:
3.0 out of 5 stars
Written by a practitioner, perhaps a little short on detail, 19 Aug 2001
By A Customer
On the whole, this book, written by Judy Allen, who runs her own events business, seems to be a good choice for people starting out, but although Judy Allen is clealy enthusiastic about her subject, the book might be thought to have some limitations, perhaps lacking structure and details of some management techniques. This is especially the case where 'Event Planning' deals with financial, safety, and project management issues. These issues are as important to the running of events as are those areas which Judy Allen looks at in more detail, such as how to select decor and deal with themes. In these cases, some other books, like 'Successful Event Management' and also 'Special Events' are particularly useful to the event organiser. On the whole this book is one which has some strengths, in so far as it covers things like the planning of corporate events, conferences and galas, but there are maybe some things which the book includes which are, perhaps, done better elsewhere.
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14 of 14 people found the following review helpful:
5.0 out of 5 stars
Professional Event Management & Organisation Specialist, 4 Nov 2003
Judy Allen's book is an excellent reference on how to organise any kind of event, from a small intimate gathering to a huge, corporate, global event. Her blueprints leave nothing out - even catering for contingencies, and last minute changes! A must for anyone involved in event management and organisation. Superb! Truely a professional.
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6 of 6 people found the following review helpful:
5.0 out of 5 stars
Packed with Knowledge!, 14 Oct 2005
Details, details, details. That's really what successful event planning is all about, and that's the key to this very successful event-planning manual. Author Judy Allen notes, lists, copes with and gives an example of virtually every detail in planning anything from a sedate corporate event in a major city to a huge celebration on a remote island. She provides examples galore plus tips, questions and answers, sample cost sheets and schedules. How much floor space does a person need to be comfortable in a tent? Answer: 20 square feet. How many bathrooms should be available for a party? Answer: One per 75 guests. And don't forget to ask about the stemware, adequate parking and even the photographer's back-up camera battery. This author seems to have thought every contingency, as the book's ambitious title promises. Her one glaring omission is that she does not include the party planner's fee - our guess is that she'd be worth it. We highly recommend this well-organized, very practical book to all event planners. Don't send out press releases for your party without consulting Judy Allen.
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