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Competitors: Outwitting, Outmanouvering and Outperforming
 
 
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Competitors: Outwitting, Outmanouvering and Outperforming (Hardcover)

by Liam Fahey (Author) "JUST A FEW DECADES AGO, COMPETITION IN MOST INDUSTRIES COULD BE APTLY likened to a traditional horse race in which companies jockey fiercely for market..." (more)
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Product details

  • Hardcover: 576 pages
  • Publisher: John Wiley & Sons (12 Nov 1998)
  • Language English
  • ISBN-10: 0471295620
  • ISBN-13: 978-0471295624
  • Product Dimensions: 23.6 x 15.5 x 3.8 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon.co.uk Sales Rank: 967,323 in Books (See Bestsellers in Books)

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Product Description

Larry Prusak, Managing Principal, IBM Consulting Group

Liam Fahey has written the first richly textured, application-friendly and realistic book on what is often misnamed competitive intelligence ... a masterful achievement by a power in competitive understanding.


James Brian Quinn, author of Intelligent enterprise and Innovation Explosion

Fahey's Competitors is a lively, dynamic, major break from traditional 'static' strategic analyses. He provides a unique, pragmatic, entrepreneurial approach for seeing where competitors are going in the future - and how to preempt, reconceive or reshape the 'competitive domain' faster and better.
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First Sentence
JUST A FEW DECADES AGO, COMPETITION IN MOST INDUSTRIES COULD BE APTLY likened to a traditional horse race in which companies jockey fiercely for market share. Read the first page
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5.0 out of 5 stars An excellent addition to every strategist's bookshelf., 12 Mar 1999
By A Customer
The author presents a system for identifying critical competitor data with a series of analytical frameworks to help develop strategic insights. This work is massive in scope and depth. It shows how to assess competitors and use this information to develop strategy. Fahey details how to gather information about every aspect of competitors. Each chapter ends with a brief, helpful summary. An excellent addition to every strategist's bookshelf.
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