Product Description
The
Architect′s Essentials of Professional Practice Series provides substantive information on the business of architecture and its affiliated professions to maintain and improve the quality of the professional and business environment.
Architects and designers are usually required to prepare and submit proposals in order to secure new business and the success of these proposals has a direct impact on the success or failure of any given firm.
- Architectural firms spend an average of £′000s preparing proposals. This guide offers full coverage of how to create a proposal that will get the job
- Looks at how to personalise proposals as well as effectively targetting it to maximise success rates
From the Back Cover
Easy access to crucial business information for design professionals
Find the concise, practical business information you need right now in the Architects Essentials of Professional Practice Series. These authoritative guides quickly make you an instant expert on the best business practices crucial for success in todays design and construction professions. Each portable, affordable, user–friendly volume gives you:
- Authoritative advice from leading national figures
- Flip–and–find access to critical business information
- Bulleted lists and callout boxes for quick reference
- Clear, insightful explanations of complex business topics
Architects Essentials of Winning Proposals presents a complete, organized approach to writing, designing, and presenting proposals that grab clients attention, stand out from the crowd, and win contracts! Effectively evaluate opportunities and put your efforts into the work youre most likely to win. Youll learn how to design a proposal–writing process and create a proposal team that analyzes client needs and focuses each proposal on demonstrating how your firm will meet those needs. Youll discover winning ways to personalize proposals, increase success rates, and make the entire proposal process more cost–effective.
Written by a leading expert in the field, Architects Essentials of Winning Proposals is an indispensable resource for architects, landscape architects, interior designers, engineers, and others whose business depends on creating effective, affordable, winning proposals.
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