Review
“…the book seeks to supply an economic lens for viewing the broad sweep of the strategic activities of the firm.” (
Times Higher Education Supplement, Thursday 28th February 2008)
--This text refers to the
Hardcover
edition.
Product Description
A number of peripheral discussions have been eliminated, particular those for which there was substantial mathematics with little insight to show for it.
∗ Chapter on measuring cost and benefit advantage have been eliminated.
∗ Integrates insights from the theory of the firm, industrial organization, and strategy research.
∗ Contains hundreds of examples to illustrate how the economic principles of strategy apply to the actual business world.