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Introduction to Information Technology
 
 

Introduction to Information Technology (Hardcover)

by Efraim Turban (Author), R. Kelly Rainer Jr. (Author), Richard E. Potter (Author) "Ever since Boston Red Sox (www.redsox.com) owner Harry Frazee sold Babe Ruth to the Yankees following the 1919 season, the Sox had not won a..." (more)
2.0 out of 5 stars See all reviews (1 customer review)

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Product details

  • Hardcover: 608 pages
  • Publisher: John Wiley & Sons (26 Jun 2000)
  • Language English
  • ISBN-10: 0471170658
  • ISBN-13: 978-0471170655
  • Product Dimensions: 26 x 20.5 x 2.4 cm
  • Average Customer Review: 2.0 out of 5 stars See all reviews (1 customer review)
  • Amazon.co.uk Sales Rank: 1,810,122 in Books (See Bestsellers in Books)
  • See Complete Table of Contents

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Product Description

Product Description
It makes your business soar! Without Information Technology (IT), the snowboard on the cover simply would never make it to the slopes. As you read Introduction to Information Technology, you′ll discover that IT integrates and enhances all functions of a business–from the research and development that goes into designing a faster, more flexible board, to the delivery systems that make sure stores receive stock in time for winter, to the point–of–sale systems that track sales trends and customers′ buying preferences. Written in language you can easily understand, the text gradually presents complex technical information on a need–to–know basis, so that you won′t get overwhelmed by the details. Each chapter is filled with dozens of real–world examples that demonstrate IT′s relevance to different disciplines, industries, and companies. Throughout the text, you′ll also find numerous opportunities to apply what you′ve learned. Features
∗ Relevance: The authors explain why IT is important to all individuals and functions within an organization by relating topics to specific business majors (finance, marketing, MIS, production/operations, HR, etc.).
∗ Real–World Examples: Extensive examples show you the capabilities of IT, its cost and justifications, and innovative ways actual corporations are using IT in their operations.
∗ Global Perspective: The text explains how IT facilitates export and import, managing multinational companies, and electronic trading around the globe.
∗ Integrated Systems: Integrated systems (e.g. SAP R/3; extranets) are stressed and related to supply chain management and multinational corporations.
∗ Making Connections: The text emphasizes the importance of connections among individuals, groups, and organizations, and the support that IT provides in enabling these connections.
∗ The Web: In addition to teaching the fundamentals of the Internet, the text presents a comprehensive chapter on e–commerce. All chapters include Web–based, real–world applications, "integration with the Web" exploration, and Internet exercises.
∗ The Virtual Company: A Web–based case for a simulated company manufacturing snowboards enables you to create and operate a small business a small business on the Web.

From the Back Cover
It makes your business soar! Without Information Technology (IT), the snowboard on the cover simply would never make it to the slopes. As you read Introduction to Information Technology, you’ll discover that IT integrates and enhances all functions of a business—from the research and development that goes into designing a faster, more flexible board, to the delivery systems that make sure stores receive stock in time for winter, to the point–of–sale systems that track sales trends and customers’ buying preferences. Written in language you can easily understand, the text gradually presents complex technical information on a need–to–know basis, so that you won’t get overwhelmed by the details. Each chapter is filled with dozens of real–world examples that demonstrate IT’s relevance to different disciplines, industries, and companies. Throughout the text, you’ll also find numerous opportunities to apply what you’ve learned. Features
  • Relevance: The authors explain why IT is important to all individuals and functions within an organization by relating topics to specific business majors (finance, marketing, MIS, production/operations, HR, etc.).
  • Real–World Examples: Extensive examples show you the capabilities of IT, its cost and justifications, and innovative ways actual corporations are using IT in their operations.
  • Global Perspective: The text explains how IT facilitates export and import, managing multinational companies, and electronic trading around the globe.
  • Integrated Systems: Integrated systems (e.g. SAP R/3; extranets) are stressed and related to supply chain management and multinational corporations.
  • Making Connections: The text emphasizes the importance of connections among individuals, groups, and organizations, and the support that IT provides in enabling these connections.
  • The Web: In addition to teaching the fundamentals of the Internet, the text presents a comprehensive chapter on e–commerce. All chapters include Web–based, real–world applications, "integration with the Web" exploration, and Internet exercises.
  • The Virtual Company: A Web–based case for a simulated company manufacturing snowboards enables you to create and operate a small business a small business on the Web.


See all Product Description

Inside This Book (Learn More)
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First Sentence
Ever since Boston Red Sox (www.redsox.com) owner Harry Frazee sold Babe Ruth to the Yankees following the 1919 season, the Sox had not won a World Seriesan affliction known throughout baseball as the "Curse of the Bambino." Read the first page
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6 of 8 people found the following review helpful:
2.0 out of 5 stars A business studies textbook, not very useful to other people, 9 Nov 2000
By A Customer
Buy this book if you are an American student of Business Studies, and it is your set textbook. Otherwise, think carefully about what you want.

If you want to be able to nod knowingly when a buzzword comes up in conversation, then this book covers lots of them. Unfortunately, you may not learn enough to dare to open your mouth about a topic, but nodding should be safe. The problem is that this book tries to cover the whole of IT, and 600 pages just aren't enough even with the support of a website (now obligatory for IT textbooks).

If you want a jumping-off point to introduce you to the wide world of business use of IT, then you can buy this book and use the website and the links to extra material at the end of each chapter, compensating for the American bias as you go. Please also compensate for the strange bias that relegates computer security to a chapter at the end, squashed in with ethics and the impact of computers on society. Another topic you must tackle on your own is the fields of expertise of IT professionals and why you should rely on them and not on ideas picked up from books called "Introduction to ..." .

If you want to know about a particular aspect of business use of IT, then you will be better off picking a book that covers that smaller area in more depth. If you want to know about the whole of IT, you may well be better off getting a series of such books -- the packing density of facts in this one swamps important principles that other authors may have room to put over more effectively.

If your interest is more IT and less business, then try another book. This book was written by business lecturers, and it shows.

In conclusion, this book was written for a specialist audience of business students who will have to answer a multiple-choice test on each chapter. If this doesn't include you, then you may well prefer to look elsewhere.

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