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Campaign Trading: Tactics and Strategies to Exploit the Markets (Wiley Finance Editions)
 
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Campaign Trading: Tactics and Strategies to Exploit the Markets (Wiley Finance Editions) (Hardcover)

by Jack Sweeney (Author)
4.0 out of 5 stars  See all reviews (1 customer review)

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Product details

  • Hardcover: 245 pages
  • Publisher: John Wiley & Sons (16 Aug 1996)
  • Language English
  • ISBN-10: 047114150X
  • ISBN-13: 978-0471141501
  • Product Dimensions: 23.9 x 16 x 2.5 cm
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon.co.uk Sales Rank: 1,330,690 in Books (See Bestsellers in Books)
  • See Complete Table of Contents

Product Description

Product Description

The first and only professional guide that tackles the impermanence and built–in obsolescence of most trading systems

Most books about trading systems explain how to develop one particular system, then use it over and over and over again. Which would be fine if the markets didn′t move and investment preferences stayed static. Fortunately, Campaign Trading is designed for the real world of trading, where what counts is winning the trading war, not just the individual battles. This book carefully shows futures, options, stock, and bond traders how to create a profitable campaign that works for a specific financial instrument, under certain circumstances, for a limited period of time. Then, instead of blindly staying with the system, the user learns to redevelop and adapt it for the next set of financial circumstances. Because the program is constantly adjusted to meet market changes, obsolescence is avoided and the overall trading campaign remains fresh, flexible, and even more profitable.

  • Written by a top–notch writer Who is the technical editor at the highly regarded magazine, Technical Analysis of Stocks and Commodities
  • Offers sound guidelines to implement trending into any trading system

JOHN SWEENEY (Seattle, Washington), a trader himself, has been the Technical Editor of Technical Analysis of Stocks and Commodities since 1982. Previously, he was VP, Diversification, Seafirst Banking Corporation, a Northwest bank holding company.



From the Inside Flap

Campaign Trading Success in the trading arena requires the ability to change strategies on a regular basis in order to accommodate moves in the market and shifts in investment preferences. And while having a solid trading system in place is important for attaining favorable and profitable results, it is equally important to have an overall approach that is flexible. After all, any given system is only effective for a certain period of time, under a specific set of circumstances. Campaign Trading gives you the tools you need to develop a strong trading style that can be adjusted, refined, and returned, when necessary, to meet the demands of current market behavior. Author John Sweeney, Technical Editor of the highly regarded Technical Analysis of Stocks & Commodities magazine, has written a one–of–a–kind book that focuses on the "big picture." He maps out a game plan with which you can win the trading war, not just the isolated battles. Covering essential topics such as the basics and anomalies of campaigning, reversing bad trades, reversing out of ranges, and using options to shift the odds, this invaluable reference shows you how to build a sound base for campaigning. You will learn what measurement techniques to use, how to test trading rules for effectiveness, and how to pick the types of trades you will use in future campaigns. Campaign Trading uses case examples to illustrate how to create a profitable trading campaign that takes advantage of a specific trading instrument under a variety of circumstances. Once this campaign is established, you’ll learn how to redevelop and adapt it to a new and different set of market conditions, thereby avoiding the built–in obsolescence typically found in systems that remain static. With Campaign Trading, you’ll be appropriately armed to battle system impermanence and obsolescence. Whether you’re a futures, options, stock, or bond trader, you’ll find this must–have reference an indispensable source of help and guidance for keeping your system effective and on target—regardless of what the market is doing.

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1 of 1 people found the following review helpful:
4.0 out of 5 stars An idea book rather than a cookbook, 15 Jun 1998
By A Customer
Even though John Sweeney is Tech Editor for Technical Analysis of Stocks & Commodities, I had rather low expectations, expectations which most books in this field fulfill nicely. Mssrs. Sweeney have presented an idea book which focuses on what to look for, what to look out for, and, in passing, saves the cost of a piece of software. What this book is not is a set of formulae showing how to make a million trading. Thank Heavens!

The thrust of the book is to look at the phases a market can go through and to develop an approach for trading the phase now in evidence. Sweeneys also present concepts for turning a loss generated by a phase change into a profitable reversal. This concept builds on the authors' other work, Maximum Adverse Excursion. The concepts are fully explained and a methodology is used to illustrate each. The authors are careful to note that the method used may not be what they use and may not be optimum, but rather is presented for illustrative purposes.

At the outset I thought this work appropriate for only intermediate and experienced traders. Now I'm not so sure. Beginning traders, if they go back to this work from time to time, may be able to save themselves some time and grief.

I certainly recommend the book; I am uncertain whether I should post five stars or only four.

ron davis,CMT

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