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The Trophy Kids Grow Up: How the Millennial Generation is Shaking Up the Workplace
 
 

The Trophy Kids Grow Up: How the Millennial Generation is Shaking Up the Workplace (Hardcover)

by Ron Alsop (Author)
3.0 out of 5 stars  See all reviews (1 customer review)
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The Trophy Kids Grow Up: How the Millennial Generation is Shaking Up the Workplace + Plugged In: The Generation Y Guide to Thriving at Work + Managing Generation Y: Global Citizens Born in the Late Seventies and Early Eighties
Price For All Three: £35.13

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Product details

  • Hardcover: 272 pages
  • Publisher: Jossey Bass; 1 edition (24 Oct 2008)
  • Language English
  • ISBN-10: 0470229543
  • ISBN-13: 978-0470229545
  • Product Dimensions: 23.1 x 15.7 x 3 cm
  • Average Customer Review: 3.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon.co.uk Sales Rank: 272,535 in Books (See Bestsellers in Books)

    Popular in this category:

    #19 in  Books > Business, Finance & Law > Management > Human Resources > Conflict Resolution
  • See Complete Table of Contents

Product Description

Review

"Ron shares some great insight on what my generation demands from companies and how companies can recruit millennials. Whether you are a ‘trophy kid’ or not, this information will be useful for you as you interact with millennials now and in the future."—PersonalBrandingBlog.com, October 11, 2008

"The Trophy Kids Grow Up by Ron Alsop will give you a sense of the average millennial—a worldly, technologically savvy, confident and driven individual—and tell you how to adapt to this rogue workforce. The author also highlight the stark differences between the millennials and the baby–boomers that shaped the current workplace. Millenials are changing the nature of the workplace: Alsop will tell you how to get ready." —ManageSmarter.com, October 10, 2008

"In his book The Trophy Kids Grow Up, Ron Alsop explores the helicopter parents phenomenon. He realizes that parents do—and always have—been their children′s career advisers."—Careerbuilder.com, August 13, 2008

"Alsop, a columnist for the Wall Street Journal, explores the emergence of the 80 million strong millennial generation into the workplace and the resulting ramifications in this insightful and in–depth look at Generation Y. Born between 1980 and 2001, "millennials" are a new breed of student, worker and global citizen, with distinctly different—often paradoxical—values and motivations. Millennials have a high sense of entitlement but are also philanthropic and community–minded; they set a high premium on career success but are incorrigible job–hoppers and rarely exhibit loyalty to any particular place of employment; their commitment is to self–determination and to garnering as many skills as possible before moving on in pursuit of their "dream job." Based on data collected from interviews with student recruiters, particularly in management consulting, and at accounting and investment banking firms, Alsop explains how companies can take the lead in understanding and reaching out to Generation Y and what organizations can expect in their new hires. This well–crafted book will help companies adapt to meet the desires and demands of the millennial generation and retain the best talent." (Oct.)—Publishers Weekly, August 11, 2008



Review

"This book will let readers meet the millennials and learn how this remarkable generation promises to stir up the workplace" (PublicNet.co.uk, November 4th 2008)

Inside This Book (Learn More)
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Front Cover | Copyright | Table of Contents | Excerpt | Index
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The Trophy Kids Grow Up: How the Millennial Generation is Shaking Up the Workplace
90% buy the item featured on this page:
The Trophy Kids Grow Up: How the Millennial Generation is Shaking Up the Workplace 3.0 out of 5 stars (1)
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Plugged In: The Generation Y Guide to Thriving at Work
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Plugged In: The Generation Y Guide to Thriving at Work 4.0 out of 5 stars (1)
£7.19

 

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3.0 out of 5 stars Probably Accurate but Definitely Tragic, 20 Jul 2009
By A. G. Williams "Gavin" (London) - See all my reviews
(REAL NAME)   
Despite the Author's desire to support the conceit that the new generation is fantastically creative, conscience driven, and multi-tasking, the truth tends to shine out much stronger.

We have raised a generation who have never failed, and whose expectations of their own worth is far higher than their ability to deliver.
It will be interesting to see how this now changes with the world in economic meltdown and with less job options for the precious little princes/princesses. It is the most solemn duty of parents to raise their kids with the best preparation for the real world and this book clearly shows that many of us have failed in this duty and therefore done a disservice to the Trophy generation.

Definitely worth a read, and definitely relevant for anyone who wants to understand the mindset of Generation Y.
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