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The Art of the Long View: Planning for the Future in an Uncertain World (Paperback)

by Peter Schwartz (Author) "This book is about freedom ..." (more)

4.5 out of 5 stars See all reviews (6 customer reviews)

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Product details

Paperback: 272 pages
Publisher: Bantam Doubleday Dell Publishing Group; Reprint edition (1 Jan 1920)
Language English
ISBN-10: 0385267320
ISBN-13: 978-1863160995
Product Dimensions: 23.1 x 15.2 x 2 cm

Average Customer Review: 4.5 out of 5 stars See all reviews (6 customer reviews)

Amazon.co.uk Sales Rank: 288,370 in Books (See Bestsellers in Books)

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Product Description

Synopsis

Tells how to plan a company's future using creativity by awakening the "seer" within, and contends that beliefs, hopes, and fears influence corporate performance as much as numbers and facts.

Inside This Book (Learn More)

First Sentence
This book is about freedom. Read the first page

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Front Cover | Copyright | Table of Contents | Excerpt | Index

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Customer Reviews

6 Reviews

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2 star:		(1)
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Average Customer Review

4.5 out of 5 stars (6 customer reviews)

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Most Helpful Customer Reviews

2 of 2 people found the following review helpful:

5.0 out of 5 stars Peter Schwartz: A rare practical systems thinker, 27 Mar 1999

By A Customer

With all of the uncertainties and unknowns, how can an organization plan effectively and take actions? Peter Schwartz shows how through the elegant use of "scenarios". Peter is one of the giants of systems thinking who has implemented his ideas. He explains his approach this way: "You can tell you have good scenarios when they are both plausible and surprising; when they have the power to break old stereotypes; and when the makers assume ownership of them and put them to work. Scenario making is intensely participatory, or it fails."

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2 of 2 people found the following review helpful:

5.0 out of 5 stars Master the secrets of successful planning, 3 Dec 1996

By A Customer

Marshall McLuhan once explained to me that to deal with information overload, we must be like the sailor in Edgar Allan Poe's Descent Into The Maelstrom. Schwartz's book is the best title I've come across to help illuminate the power of strategic planning and its role in shaping corporate directions, web development, small business and personal planning. It's the "life-saver" we need to float on top of the sea of data in which we are drowning.

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1 of 1 people found the following review helpful:

5.0 out of 5 stars A fantastic view about how to act towards the future, 11 Oct 1999

By	jaap.clerkx@klm.nl (Amsterdam, The Netherlands) - See all my reviews

This book shows you how to build scenarios. It also tells you how to prove the propability of one of the scenarios you created. It is written in easy to read english. It gives you enough exaples how the author created and is creating scenarios for the future.

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Most Recent Customer Reviews

5.0 out of 5 stars Foundational text on scenario planning
Peter Schwartz evidences charming honesty and humility about his experiences building scenarios. He learned from his failures, so he includes them, as well as his rather... Read more

Published 6 months ago by Rolf Dobelli

2.0 out of 5 stars Dull
I was expecting insight, instead I got rambling ideas about how one person went about looking at the future.

Published on 22 Dec 1997

5.0 out of 5 stars Helps you figure out where this chaotic world could go
Are you confused by the chaos in the world? Where is all this leading us? Peter does a very good job at allowing the reader to take seemingly disparate threads of information (he... Read more

Published on 10 Aug 1997

› See all 6 customer reviews...

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