by Eric Davies
|
See buying choices for this item to see if it's one of the millions that are eligible for Amazon Prime.
Product details
Would you like to update product info or give feedback on images?
|
Customers Viewing This Page May Be Interested in These Sponsored Links(What is this?) |
Product Description
Product Description
This book is a basic introduction to the skill of market research covering issues such as planning, methods of research available, types of research and analysing the results. This book is not just written for marketing and sales staff but for people throughout an organisation who require a better understanding of their market for effective decision-making.
About the Author
Polly Bird is the author of fifteen books, specialising in practical information for the business community. She writes on a range of issues including careers, work skills and education and combines authorship with academic research.
This book is a basic introduction to the skill of market research covering issues such as planning, methods of research available, types of research and analysing the results. This book is not just written for marketing and sales staff but for people throughout an organisation who require a better understanding of their market for effective decision-making.
About the Author
Polly Bird is the author of fifteen books, specialising in practical information for the business community. She writes on a range of issues including careers, work skills and education and combines authorship with academic research.
Tag this product(What's this?)Think of a tag as a keyword or label you consider is strongly related to this product.
Tags will help all customers organize and find favorite items. |
Customer Reviews
There are no customer reviews yet. Create your own review
| |||
Video reviews
|
 |
Look for similar items by category
- Books > Business, Finance & Law > Management > Operational Research
- Books > Business, Finance & Law > Management > Strategy
- Books > Business, Finance & Law > Reference & Education
- Books > Business, Finance & Law > Sales & Marketing > Brands & Corporate Identity
- Books > Business, Finance & Law > Sales & Marketing > Market Research
- Books > Business, Finance & Law > Sales & Marketing > Research
Feedback
- Would you like to update product info or give feedback on images?
- I am the Author, and I want to comment on my book.
- I am the Publisher, and I want to comment on this book.
Health & Beauty at Amazon.co.uk |
Beauty without the Beast |
Up to 50% off Dental Care |
Treat Someone
With an Amazon.co.uk Gift Certificate, you can get them what they want (even if you don't know what that is). |
|||||||
| |||||
Your Recent History
(What's this?)|
You have no recently viewed items or searches.
After viewing product detail pages or search results, look here to find an easy way to navigate back to pages you are interested in. Look to the right column to find helpful suggestions for your shopping session. |
Continue Shopping: Top Sellers
| ||||
Amazon Home | |
| International Sites: United States | Germany | France | Japan | Canada | China | |
| Business Programs: Sell on Amazon | Fulfilment by Amazon | Join Associates | Join Advantage | |
| Customer Service | Help | View Basket | Your Account | |
| About Amazon.co.uk | Careers at Amazon | |
| Conditions of Use & Sale | Privacy Notice © 1996-2009, Amazon.com, Inc. and its affiliates |