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Global Competition Between and within Standards: The Case of Mobile Phones (Hardcover)

by Jeffrey L. Funk (Author) "Standards play a critical role in network industries such as telecommunications, broadcasting, consumer electronics, the Internet, computers, and information systems ..." (more)

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Product details

Hardcover: 312 pages
Publisher: Palgrave Macmillan (13 Nov 2001)
Language English
ISBN-10: 033397039X
ISBN-13: 978-0333970393
Product Dimensions: 22.5 x 14.6 x 2.1 cm
Average Customer Review: No customer reviews yet. Be the first.
Amazon.co.uk Sales Rank: 1,622,553 in Books (See Bestsellers in Books)

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Product Description

Product Description
Managing technology and globalization are two of the main concerns facing companies today. This book argues that the success of firms such as Ericsson and Nokia is a function of how they have managed these two areas simultaneously. The author summarizes the development of the global mobile communications industry to date, examining how global standards have been established, and why particular firms have succeeded within these standards. He goes on to examine the factors that will determine the market leaders in third generation mobile communications systems and phones, and shows how other high technology industries can benefit from the strategies used.

From the Author
People interested in this book may be interested in my book on the mobile Internet entitled "the mobile internet: how japan dialed up and the west disconnected." It is currently available on the amazon.co.uk site.

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Standards play a critical role in network industries such as telecommunications, broadcasting, consumer electronics, the Internet, computers, and information systems. Read the first page

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