Product Description
This text tells the story of China's emergence as a major economic power and the huge impact this will have on world business. Since 1995 Peter Nolan has conducted a major investigation into Chinese industry, its economic structure, and the opportunities for growth in the future. As one of just four world experts invited by the Chinese Government to consult on their application to join the World Trade Organisation he has worked closely with the heads of Chinese industry and with many foreign multinationals operating in China. This book is an executive summary of the opportunities for business in one of the largest markets in the world, by one passionate about its possibilities for the future.
About the Author
PETER NOLAN is Sinyi Professor of Chinese Management at the Judge Institute of Management Studies, University of Cambridge and Fellow of Jesus College, Cambridge. He is a leading world authority on the Chinese Economy, and was one of just 4 experts invited by the Chinese Government to advise on their negotiations to enter the World Trade Organisation.