Review
About the first edition
''What attracts me … is that as well as dealing with communication skills, it also covers the organisational dimension, aspects of advertising and public relations and new technology. The content is challenging but it is written in an appropriate style to maintain the interest of students.''
Clive Cochrane, Queen’s University Belfast'
About the Second edition
''An impressive revision that reflects a strong focus on integrating relevant and up-to-date issues with the study of business communication. I particularly enjoyed the new cases, the critique of outdated intercultural theory and the thought-provoking questions.''
Judith M. Torvik, Telemark University College
Product Description
This book is suitable students studying Business Communication modules, within both undergraduate and postgraduate Business degrees, but also as a general resource for all students aiming to improve their ability to communicate within a business context.
Effective Organisational Communication provides an accessible and critical introduction to the nature and development of communication skills within a management context. Clearly written and with a distinctive two-part format, the text offers an overview of the principles of communication before moving to examine the practical aspects.
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