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This sixth edition of the text includes updated coverage of topics such as the global economy, entrepeneurship, ethics, restructuring, continuous improvement, integrated operations, manufacturing and virtual organizations. There is also a new chapter on tools and techniques for strategic analysis at the business level, and the model of the strategic management process has been revised to reflect strategic analysis at different organizational levels.
From the Publisher
Business Week Edition (0072355867): The big book is available as a Business Week Edition, allowing students and professors to get a 16-week subscription to Business Week for an additional $8.25. This option strengthens the tie to the strong foundation of Business Week material found in the text.
Business Week discussion cases close each chapter. These short cases are adapted from Business Week articles that relate to the chapter content. These mini-cases help to apply the material from the chapter into a real-world business situation and pose questions concerning the business strategy.
42 Business Week cases: All new cases from Business Week appear at the end of the book.
Business Week Strategy in Action boxes: Approximately half of the Strategy in Action and Global Strategy in Action boxes now come from current Business Week articles.
20 new traditional cases have been added at the end of the text. These cases provide a mixture of global and domestic markets, and manufacturing, service, and technology activities.
Hot topics in the 7th edition include: Corporate Social Responsibility; Agency Theory; Resource-based view of the firm; Value Chain Analysis; Executive Compensation; Balanced Scoreboard; Bankruptcy; Strategic Analysis and Choice; Value of simplicity in implementation; Crossfunctional product-team structures; and Strategic Change.
Global Strategy in Action boxes: These boxes help students appreciate how strategic managers worldwide meet global competition, as they learn about various businesses around the world.
Strategy in Action boxes: these provide boxed examples that illustrate contemporary business examples related to chapter topics, in order to enhance student interest and learning. --This text refers to an out of print or unavailable edition of this title.
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This sixth edition of the text includes updated coverage of topics such as the global economy, entrepeneurship, ethics, restructuring, continuous improvement, integrated operations, manufacturing and virtual organizations. There is also a new chapter on tools and techniques for strategic analysis at the business level, and the model of the strategic management process has been revised to reflect strategic analysis at different organizational levels.
From the Publisher
Business Week Edition (0072355867): The big book is available as a Business Week Edition, allowing students and professors to get a 16-week subscription to Business Week for an additional $8.25. This option strengthens the tie to the strong foundation of Business Week material found in the text.
Business Week discussion cases close each chapter. These short cases are adapted from Business Week articles that relate to the chapter content. These mini-cases help to apply the material from the chapter into a real-world business situation and pose questions concerning the business strategy.
42 Business Week cases: All new cases from Business Week appear at the end of the book.
Business Week Strategy in Action boxes: Approximately half of the Strategy in Action and Global Strategy in Action boxes now come from current Business Week articles.
20 new traditional cases have been added at the end of the text. These cases provide a mixture of global and domestic markets, and manufacturing, service, and technology activities.
Hot topics in the 7th edition include: Corporate Social Responsibility; Agency Theory; Resource-based view of the firm; Value Chain Analysis; Executive Compensation; Balanced Scoreboard; Bankruptcy; Strategic Analysis and Choice; Value of simplicity in implementation; Crossfunctional product-team structures; and Strategic Change.
Global Strategy in Action boxes: These boxes help students appreciate how strategic managers worldwide meet global competition, as they learn about various businesses around the world.
Strategy in Action boxes: these provide boxed examples that illustrate contemporary business examples related to chapter topics, in order to enhance student interest and learning. --This text refers to an out of print or unavailable edition of this title.
See all Product Description
Inside This Book
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First Sentence
Managing activities internal to the firm is only part of the modern executive's responsibilities. Read the first page
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
Managing activities internal to the firm is only part of the modern executive's responsibilities. Read the first page
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Concordance
Browse Sample PagesConcordance
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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