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Product Description
This is a practical guide for those wishing to write copy for websites, as well as for those who commission others to do it for them. Set in two parts, the first gives learning objectives based on key ideas, techniques, and resources, and the second summarizes these objectives, explains technical terms, and gives pointers to useful sites and references. The book is part of the "Get Ahead In" series, which is aimed at facilitating effective communication across a range of real-life situation by providing provides up-to-date practical guidance, tips, and the language tools to enhance writing and speaking skills.
About the Author
Jane Dorner has written many books on many subjects, including Cortes and the Aztecs (Longman, 1972), People of Elizabethan England (Wayland, 1973), Manual for Fleet Street Editor (Mirrorsoft, 1988), and Writing on Disk (John Taylor Book Ventures, 1992). She has several years' experience of writing for and about the Internet, including her successful The Internet: A Writer's Guide (A & C Black, 2000; 2001). Writing for the Internet goes further, and is the result of personal
experiment and discovery.
This is a practical guide for those wishing to write copy for websites, as well as for those who commission others to do it for them. Set in two parts, the first gives learning objectives based on key ideas, techniques, and resources, and the second summarizes these objectives, explains technical terms, and gives pointers to useful sites and references. The book is part of the "Get Ahead In" series, which is aimed at facilitating effective communication across a range of real-life situation by providing provides up-to-date practical guidance, tips, and the language tools to enhance writing and speaking skills.
About the Author
Jane Dorner has written many books on many subjects, including Cortes and the Aztecs (Longman, 1972), People of Elizabethan England (Wayland, 1973), Manual for Fleet Street Editor (Mirrorsoft, 1988), and Writing on Disk (John Taylor Book Ventures, 1992). She has several years' experience of writing for and about the Internet, including her successful The Internet: A Writer's Guide (A & C Black, 2000; 2001). Writing for the Internet goes further, and is the result of personal
experiment and discovery.
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