Join Amazon Prime and get unlimited Free One-Day Delivery. Already a member? Sign in.

 

or
Sign in to turn on 1-Click ordering.
 
   
More Buying Choices
7 used & new from £3.49
Have one to sell? Sell yours here
 
   
Zoom: The Global Race to Fuel the Car of the Future
 
 
Share your own customer images
Search inside this book

Zoom: The Global Race to Fuel the Car of the Future (Paperback)

by Iain Carson (Author), Vijay V. Vaitheeswaran (Author)
4.0 out of 5 stars See all reviews (3 customer reviews)
RRP: £8.99
Price: £8.09 & this item Delivered FREE in the UK with Super Saver Delivery. See details and conditions
You Save: £0.90 (10%)
Usually dispatched within 5 to 9 days.
Dispatched from and sold by Amazon.co.uk. Gift-wrap available.

5 new from £8.08 2 used from £3.49
Other Editions: RRP: Our Price: Other Offers:
Hardcover 28 used & new from £0.83
Paperback (Reprint) 14 used & new from £5.35
Perfect Paperback Order it used

Frequently Bought Together

Zoom: The Global Race to Fuel the Car of the Future + The Age of Turbulence: Adventures in a New World + The Black Swan: The Impact of the Highly Improbable
Price For All Three: £21.94

Some of these items ship sooner than the others. Show details

Customers Who Bought This Item Also Bought

The Black Swan: The Impact of the Highly Improbable

The Black Swan: The Impact of the Highly Improbable

by Nassim Nicholas Taleb
3.3 out of 5 stars (110)  £6.16
The Age of Turbulence: Adventures in a New World

The Age of Turbulence: Adventures in a New World

by Alan Greenspan
4.4 out of 5 stars (16)  £7.69
Wikinomics

Wikinomics

by Don Tapscott
3.8 out of 5 stars (25)  £5.39
The Ascent of Money: A Financial History of the World

The Ascent of Money: A Financial History of the World

by Niall Ferguson
4.4 out of 5 stars (28)  £5.99
Hot, Flat and Crowded: Why the World Needs a Green Revolution - and How We Can Renew Our Global Future

Hot, Flat and Crowded: Why the World Needs a Green Revolution - and How We Can Renew Our Global Future

by Thomas L. Friedman
4.2 out of 5 stars (5)  £13.19
› Explore similar items

Product details

  • Paperback: 352 pages
  • Publisher: Penguin (5 Jun 2008)
  • ISBN-10: 0141036729
  • ISBN-13: 978-0141036724
  • Product Dimensions: 20 x 12.8 x 2.2 cm
  • Average Customer Review: 4.0 out of 5 stars See all reviews (3 customer reviews)
  • Amazon.co.uk Sales Rank: 330,261 in Books (See Bestsellers in Books)

    •  Would you like to update product info or give feedback on images?

Customers Viewing This Page May Be Interested in These Sponsored Links

  (What is this?)
Fuel Cards
   www.fuelcardsonline.co.uk    Save money on diesel & petrol with BP, Texaco, Shell, Esso and more 
LPG Kits for DIY fitting
   www.lpg-kits.org.uk    Save £100`s, Sequential systems, Full technical backup & warranty 
Race Fuel
   Ask.com    Find the Best Results for Race Fuel 
  
 

Product Description

Review
'Zoom offers a new way to think about cars and energy that's key to understanding the forces shaping business today. It's smart, well-informed and insightful--exactly what one would expect from two of The Economist's best journalists.' -Chris Anderson, author of THE LONG TAIL'Zoom goes zero to sixty in nothing flat.It's an exciting ride into the future of the world's favorite physical object, the automobile.' -Gregg Easterbrook, author of THE PROGRESS PARADOX

Product Description
If oil is a problem, it seems that cars are the solution. Working on innovative, environmental technologies and entirely new business models, the car industry could be launching society’s greatest leap forward in a hundred years. Zoom visits the boardrooms of oil executives and shows how some are fearlessly exploring new energy sources and designs. Elsewhere, Carson and Vaitheeswaran examine the alliances that are being formed to end our addiction to oil in both the West and the growing markets of China, India and Russia, as well as what Toyota and the Prius can teach us, economically and ecologically. Zoom also introduces the Thomas Edison of the twenty-first century, a legendary inventor whose revolutionary work with hydrogen-powered vehicles on a pure water loop is already having a positive impact on the environment and the marketplace. The global race to discover cleaner energy sources is on – and Zoom demonstrates just how cars could be the driving force to a better and cleaner future.

See all Product Description
Inside This Book (Learn More)
Browse Sample Pages
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
Search inside this book:

Tags Customers Associate with This Product

 (What's this?)
Click on a tag to find related items, discussions, and people.
Check the boxes next to the tags you consider relevant or enter your own tags in the field below
(1)
(1)
(1)
(1)
(1)

Your tags: Add your first tag
 
See most popular tags
 

Customer Reviews

3 Reviews
5 star:
 (1)
4 star:
 (1)
3 star:
 (1)
2 star:    (0)
1 star:    (0)
 
 
 
 
 
Average Customer Review
4.0 out of 5 stars (3 customer reviews)
 
 
 
 
Share your thoughts with other customers:
Most Helpful Customer Reviews

 
2 of 2 people found the following review helpful:
3.0 out of 5 stars The politics of oil not cars of the future, 9 Nov 2008
By F. MacMillan (Scotland) - See all my reviews
(REAL NAME)   
Quite a good book if you're looking for a brief history of how America became the biggest consumer of oil.

Tells a potted history of how oil and autos became the darlings of America and an insight into the global politics of oil. Interesting discussion on the energy challenges facing China and India and how they may avoid becoming oil dependant however it barely addresses "the car of the future". Information on current and future developments of the car are superficial and non-technical.

Micropower energy schemes are mentioned as a possible solution to man's energy problems but a comparable alternative for vehicle fuel is dismissed in less than a sentence with no discussion or supporting argument. Doesn't explore the conflicts between biofuels and food.

An interesting book but the title and cover text (focussing on cars) is misleading.
Comment Comment | Permalink | Was this review helpful to you? Yes No (Report this)



 
5.0 out of 5 stars Why you want to run your cars on something other than oil , 23 Mar 2009
By Rolf Dobelli "getAbstract.com" (Switzerland) - See all my reviews
(TOP 50 REVIEWER)    (REAL NAME)   
This review is from: Zoom: The Global Race to Fuel the Car of the Future (Paperback)
Authors Iain Carson and Vijay V. Vaitheeswaran depict "Big Oil" and "Big Auto" as the engines behind much of the world's climate problem. Rather than condemn both, they look ahead and describe how China or the U.S., with the help of major car manufacturers, could lead the way to an oil-free future. They understand that personal transportation is too beneficial to dismiss out of hand, but that it must change. They acknowledge that the world will not run out of oil any time soon, but caution that the remaining concentrations are in the hands of countries that are unfriendly to big oil companies and the West. Moving away from foreign oil, requiring greater fuel efficiency and using biofuels look like the right first steps, they explain. The authors expect the batteries, fuel cells and even hydrogen - their particular long-term dream - to dominate in the future. They note alternatives to their vision, but express their opinions quite firmly. You may bristle if you disagree with a point or two, but getAbstract finds their overall emphasis on weaning cars from oil and driving into a prosperous postcarbon future quite interesting, along with their plea to readers to become part of grassroots movements for change.
Comment Comment | Permalink | Was this review helpful to you? Yes No (Report this)



 
4.0 out of 5 stars Interesting Book, 14 Feb 2009
By Alan K. Hilton (Reading, England) - See all my reviews
(REAL NAME)   
I agree with all that F. McMillan has said before me.

I learned a lot from this book though. It was interesting to see how Toyota, which started selling cars in America to sneers of derision from Detroit, went on to surpass GM as #1 car company in America in just 50 years. Toyota had vision while GM and the other American companies became dinosaurs.

According to the book, a mass switch to an alternative, no-petroleum power source for cars, such as hydrogen fuel cells, could be much closer than I realised.

Worth reading, but starts to waffle in the closing chapters.
Comment Comment | Permalink | Was this review helpful to you? Yes No (Report this)


Share your thoughts with other customers: Create your own review
 
 
 
Only search this product's reviews


Customer Discussions

 Beta (What's this?)
This product's forum (0 discussions)
  Discussion Replies Latest Post
  No discussions yet

Ask questions, Share opinions, Gain insight
Start a new discussion
Topic:
First post:
Prompts for sign-in
  [Cancel]

   

Listmania!

Create a Listmania! list

Look for similar items by category

Look for similar items by subject














i.e., each product must be in subject 1 AND subject 2 AND ...

Feedback

Fun for Everyone

Christmas Gifts
Achieve over 15,000 RPM with our great range of Powerballs.

›Shop the Powerball store

  

Make A Wish

Get what you want with an Amazon.co.uk Wish List Make sure you always get what you want with an Amazon.co.uk Wish List.

›More info on Wish Lists

  

A Close Shave

Philips Nivea Coolskin HS8060 Moisturizing Rotary Shaving System
For all types of hair removal, stay smooth with Amazon.co.uk.

›Discover Shaving & Hair Removal

  

Treat Someone

Amazon.co.uk Gift Certificates--available in any amount from £5 to £500 With an Amazon.co.uk Gift Certificate, you can get them what they want (even if you don't know what that is).

›Learn more about Gift Certificates

  
Ad

Where's My Stuff?

Delivery and Returns

Need Help?

Your Recent History

  (What's this?)
You have no recently viewed items or searches.

After viewing product detail pages or search results, look here to find an easy way to navigate back to pages you are interested in.

Look to the right column to find helpful suggestions for your shopping session.
Continue Shopping: Top Sellers

amazon.co.uk Amazon Home
International Sites:  United States  |  Germany  |  France  |  Japan  |  Canada  |  China
Business Programs: Sell on Amazon  |  Fulfilment by Amazon  |  Join Associates  |  Join Advantage
Customer Service  |  Help  |  View Basket  |  Your Account
About Amazon.co.uk  |  Careers at Amazon
Conditions of Use & Sale |  Privacy Notice  © 1996-2009, Amazon.com, Inc. and its affiliates