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Business at the Speed of Thought: Succeeding in the Digital Economy (Penguin Business Library)
 
 

Business at the Speed of Thought: Succeeding in the Digital Economy (Penguin Business Library) (Paperback)

by Bill Gates (Author), Collins Hemingway (Author) "I have a simple but strong belief ..." (more)
3.9 out of 5 stars See all reviews (14 customer reviews)
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Product details

  • Paperback: 560 pages
  • Publisher: Penguin; New Ed edition (25 May 2000)
  • ISBN-10: 0140283129
  • ISBN-13: 978-0140283129
  • Product Dimensions: 19.6 x 12.8 x 2.4 cm
  • Average Customer Review: 3.9 out of 5 stars See all reviews (14 customer reviews)
  • Amazon.co.uk Sales Rank: 93,960 in Books (See Bestsellers in Books)

    Popular in these categories:

    #2 in  Books > Reference > Library & Information Sciences > Digital Librarianship
    #93 in  Books > Business, Finance & Law > Management > Management Skills > Decision Making
  • See Complete Table of Contents

Product Description

Amazon.co.uk Review
So where do you want to go tomorrow? That's the question Bill Gates tries to answer in Business @ the Speed of Thought. Gates offers a 12-step programme for companies wanting to do business in the next millennium. The book's premise: Thanks to technology, the speed of business is accelerating at an ever-increasing rate and to survive, it must develop an infrastructure--a "digital nervous system"--that allows for the unfettered movement of information inside a company. Gates writes: "The most meaningful way to differentiate your company from your competition ... is to do an outstanding job with information. How you gather, manage and use information will determine whether you win or lose."

The book is peppered with examples of companies that have already successfully engineered information networks to manage inventory, sales, and customer relationships better. The examples run from Coca-Cola's ability to download sales data from vending machines to Microsoft's own internal practices, such as its reliance on e-mail for company-wide communication and the conversion of most paper processes to digital ones (an assertion that seems somewhat at odds with the now-infamous "by hand on sheets of paper" method of tracking profits that was revealed during Microsoft's antitrust trial).

While Gates breaks no new ground--dozens of authors have been writing about competing on a digital playing field for some time, among them Carl Shapiro and Hal Varian in Information Rules and Patricia Seybold in Customers.com--businesses that want a wakeup call may find this book a ringer. With excerpts in Time magazine, a dedicated Web site and an all-out media assault, Microsoft is working hard to push Business @ the Speed of Thought into the international dialogue and for many it will be difficult to see the book as anything but a finely tuned marketing campaign for the forthcoming versions of Windows NT and MS Office. Nevertheless, as Gates has shown time and time again, he, Microsoft, and perhaps even this book you may ignore at your own peril. --Harry C. Edwards, Amazon.com --This text refers to an out of print or unavailable edition of this title.

Product Description
Most companies have a sizeable investment in technology but are realising only 20% of its potential benefit. BUSINESS @ THE SPEED OF THOUGHT introduces the concept of the digital nervous system which unites all systems and processes under one common infrastructure, allowing companies to make quantum leaps in efficiency, growth and profit. Using detailed tours of Microsoft and other major corporations, Gates demonstrates how integrated technology can transform any business by energizing its three major elements: customer/partner relationships, employees and process, and offers practical suggestions on how this can be achieved.

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Inside This Book (Learn More)
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I have a simple but strong belief. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Business at the Speed of Thought: Succeeding in the Digital Economy (Penguin Business Library)
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Customer Reviews

14 Reviews
5 star:
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4 star:
 (3)
3 star:
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2 star:
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1 star:
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Average Customer Review
3.9 out of 5 stars (14 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

 
3 of 3 people found the following review helpful:
5.0 out of 5 stars Time for Business to get into IT, 22 Sep 2000
By A Customer
I found this book very useful in explaining the way that IT can be applied by businesses, large and small.

Although much of the information contained in the book is well recognised within the IT industry, the message still hasn't hit home for many business owners and managers.

Working in systems development, I still find that senior managers barely have a grasp of IT at all, let alone how it is going to shape their industry.

The message from this book is very timely, and is directed at the right audience. The limiting factor in business today is not IT, but people's ability to exploit it. I think that this has been true for a long time now !

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2 of 2 people found the following review helpful:
4.0 out of 5 stars OK, let's be honest, 12 Jul 1999
By A Customer
Having read his previuos book 'The Way Ahead' which was backed up by an excellent CD, I found 'Business @ the Speed of Thought' to be a little on the 'mild' side.

If you work for a small organisaiton then Intranets, online billing and ERP may seem the terminology of the truly enlightened. However, should you work for a larger organisation then these issues should be second nature to you - and if they're not, then you may not survive.

And perhaps that's what Bill is telling us most - that standing still is not an option, that we must move forward and embrace future technologies etc., etc.

Personally, the issue that we should ALL take from this book is the fact that sharing information is the KEY to success. The more we keep information to ourselves, the more we inhibit the ability of our organisation to succeed.

Well worth thinking about. . .

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1 of 1 people found the following review helpful:
2.0 out of 5 stars Sharing Is Good, But What Should Be Shared?, 28 May 2004
By Professor Donald Mitchell "Jesus Makes Me a P... (Boston) - See all my reviews
(TOP 10 REVIEWER)      
One of the primary benefits of a human nervous system is to allow the senses and the mind to be in close contact. This is most helpful to alerting us to opportunities and dangers so we respond more quickly.

When the nervous sytem is working well, this is great. Disease can cause these signals to be scrambled, and the individual fares poorly.

In this book, Mr. Gates argues persuasively for having a digital counterpart to the human nervous system. What he fails to focus on enough is how to identify what data to capture, how to turn data into knowledge, and how to turn knowledge into timely action.

For those subjects, you'll have to read Bill Jensen's book on Simplicity. If you only have time to read one or the other, I suggest Simplicity over Business @ the Speed of Thought.

The wired world easily overwhelms. Timely e-mails can turn into hundreds of e-mails. Data can turn into overwhelming quantities of confusion. Without the skills and tools to do data mining, the digital nervous sytem may just make things worse. Think about it.

A reason for being concerned about this point is the history of Microsoft itself, usually having to buy or copy innovations by others to advance its technology . . . usually arriving after targeted dates with software that crashes all the time . . . usually arriving with software that is so filled with unecessary features that it runs more slowly than typewriters did in the predigital age.

My sense from a recent site visit to Dell Computer is that Dell is far ahead of Microsoft in communicating and acting on information. I suggest you read Direct from Dell instead of this book if you only have time to read two books.

From a man who is supposed to be a great visionary of technology, I was quite disappointed in this book. I only saw a flawed vision that was more backward looking than forward looking.

This book wasn't timely when it came out . . . and time hasn't been good to its message.

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Most Recent Customer Reviews

4.0 out of 5 stars GOOD BOOK SHAME ABOUT THE NARRATOR
THE BOOK IS VERY GOOD WITH INTERESTING TOPICS ETC. but the narrator is so boring! The man who reads this has no enthusiasm to his voice and just goes on in the same pitch... Read more
Published on 25 May 2001

4.0 out of 5 stars Good book on how to do business in the 21st Century
I really enjoyed this book. I work in the public sector and thought that some of it might be irrelevant to me - but it was all very interesting. Read more
Published on 8 Jan 2001 by Bobby Elliott

5.0 out of 5 stars Excellent overview to ensure business embraces technology
This book provides an excellent overview of how a business needs to adapt its internal business systems to survive, adapt and embrace the latest technology. Read more
Published on 25 Jan 2000

5.0 out of 5 stars Can the World's Foremost Copier Be a Visionary?
Microsoft is renowned for watching trends, finding the best provider of new ideas and services, and buying/copying that innovation. Read more
Published on 8 Dec 1999

5.0 out of 5 stars This book is a must to get the grey matter working
For the budding entrepreneur or business man this is a must. All CEOs,directors should have it as a bible.
Published on 22 Nov 1999 by raj_kt2@yahoo.com

1.0 out of 5 stars My name is Bill...
...resistance is futile.

Synopsis: Microsoft are great. Technology is great. Microsoft techology is great. Buy Microsoft technology. I am Bill, I am great. Read more

Published on 10 Jun 1999

3.0 out of 5 stars great for the beginner - fewer ideas for the initiated
Overall I found the book interesting but more as a reminder of things I had read elsewhere. Many of the ideas, e.g. Read more
Published on 26 April 1999

5.0 out of 5 stars A view of the future
This is an excellent book that I would recommend to ANY business owner. Gates manages to buil on "The road ahead" by keeping the book to a minumum of jargon. Read more
Published on 23 April 1999

1.0 out of 5 stars Blatant commercial
This is quite simply a customer paid-for commercial for Microsoft technology. In many cases trying to frighten organisations into adopting new technology - not for planned... Read more
Published on 15 April 1999

5.0 out of 5 stars SOFTWARE STALLS
BUSINESS @ THE SPEED OF THOUGHT clearly shows the risk of creating even more harm from GARBAGE IN, GARBAGE OUT. Read more
Published on 9 April 1999

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