by Edward de Bono
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How to Have Creative Ideas: 62 Exercises to Develop the Mind by Edward De Bono |
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Product Description
Product Description
The premise of this book is that in today's rapidly changing world the thinking of the traditional thinkers, Socrates, Plato and Aristotle, based on analysis, judgement and argument, is no longer enough. De Bono argues that we need to move towards a more constructive, creative and design-based system of thought. The book outlines the techniques and applications of parallel thinking in both personal and professional life.
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