The Enterprise Data Warehouse: Planning, Building and Implementation v. 1 (Hardcover)

This is an "in-the-trenches" guide to deploying data warehouses that align tightly with your business objectives. From Joint Application Development (JAD) techniques that maximize bang for the buck, to choosing the best hardware, software and end-user access components, Eric Sperley delivers field-tested techniques you can rely on. Coverage includes enterprise data modeling, including Transactional ER and Analytical Star approaches; key architectural tradeoffs; how to build metadata repositories that illuminate your data resources, and more. Discover how to improve data quality without breaking the bank; and learn sophisticated data mining techniques, including genetic algorithms, neural networks and clustering. Sperley delivers a practical, business-focused methodology that's flexible enough for any enterprise--and so detailed it'll never leave you wondering what to do next. The accompanying CD-ROM contains high-level project plans, sample data models, state-of-the-art data warehouse trialware, data warehousing Web links, and a demo you can use to show the practical value of data warehousing.

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Nuts-and-bolts data warehousing techniques that get the job done!

Finally, specifics! This isn't a "theory" book: it's an in-the-trenches, step-by-step guide to deploying data warehouses that align tightly with your business objectives. From Joint Application Development (JAD) techniques that maximize bang for the buck, to choosing the best hardware, software, and end-user access components, Eric Sperley delivers field-tested techniques you can rely on. Coverage includes:

• Enterprise data modeling, including Transactional ER and Analytical Star approaches
• Architecting the data warehouse: roles, tradeoffs, and compromises
• Building metadata repositories that illuminate your data resources
• Improving data quality - without breaking the bank
• Sophisticated data mining: genetic algorithms, neural networks, clustering, decision trees, and beyond
• Planning for scalability and easy updates

Sperley delivers a practical, business-focused methodology that's flexible enough for any enterprise - and so detailed it'll never leave you wondering what to do next. If your data warehouse must deliver sustainable competitive advantage, don't settle for anything less.