Join Amazon Prime and get unlimited Free One-Day Delivery. Already a member? Sign in.
Frequently Bought Together
Customers Who Bought This Item Also Bought
Sketching User Experiences: Getting the Design Right and the Right Design (Interactive Technologies) by Bill Buxton |
by Tullis
|
by Eric Schaffer
|
by Don Norman
|
by B Moggridge
|
Product details
Would you like to update product info or give feedback on images?
|
Customers Viewing This Page May Be Interested in These Sponsored Links(What is this?) |
Product Description
Review
"HCI professionals will repeat quotes with statistics, learn from case studies, and copy chapters for their managers. Thorough & thoughtful, practical & actionable-- readers will be able to put the ideas to work immediately!"
-Ben Shneiderman, University of Maryland
"Cost-Justifying Usability" delivers much more than the promise of its title. Each chapter is worth the price of admission! I found more useful ideas and creative thinking in this book than I've come across in one place in years. Moreover, the collection of articles goes far beyond what the book title might suggest: it not only offers the definitive treatment of determining ROI for usability, but also provides a complete overview of usability considerations for getting you there. From specific calculations to help you with extending the business case, to introducing ethnography into the product development process, Cost Justifying Usability offers a treasure of gems for every user-centered design professional."
-Dominick J. Dellino, Director of User Research and Testing, Washington Mutual
Product Description
You just know that an improvement of the user interface will reap rewards, but how do you justify the expense and the labor and the time-guarantee a robust ROI!-ahead of time? How do you decide how much of an investment should be funded? And what is the best way to sell usability to others?
In this completely revised and new edition, Randolph G. Bias (University of Texas at Austin, with 25 years' experience as a usability practitioner and manager) and Deborah J. Mayhew (internationally recognized usability consultant and author of two other seminal books including The Usability Engineering Lifecycle) tackle these and many other problems. It has been updated to cover cost-justifying usability for Web sites and intranets, for the complex applications we have today, and for a host of products-offering techniques, examples, and cases that are unavailable elsewhere. No matter what type of product you build, whether or not you are a cost-benefit expert or a born salesperson, this book has the tools that will enable you to cost-justify the appropriate usability investment.
·Includes contributions by a host of experts involved in this work, including Aaron Marcus, Janice Rohn, Chauncey Wilson, Nigel Bevan, Dennis Wixon, Clare-Marie Karat, Susan Dray, Charles Mauro, and many others;
·Includes actionable ideas for every phase of the software development process;
·Includes case studies from inside a variety of companies;
·Includes ideas from "the other side of the table," software executives who hold the purse strings, who offer thoughts on which proposals for usability support they've funded, and which ones they've declined.
See all Product Description
"HCI professionals will repeat quotes with statistics, learn from case studies, and copy chapters for their managers. Thorough & thoughtful, practical & actionable-- readers will be able to put the ideas to work immediately!"
-Ben Shneiderman, University of Maryland
"Cost-Justifying Usability" delivers much more than the promise of its title. Each chapter is worth the price of admission! I found more useful ideas and creative thinking in this book than I've come across in one place in years. Moreover, the collection of articles goes far beyond what the book title might suggest: it not only offers the definitive treatment of determining ROI for usability, but also provides a complete overview of usability considerations for getting you there. From specific calculations to help you with extending the business case, to introducing ethnography into the product development process, Cost Justifying Usability offers a treasure of gems for every user-centered design professional."
-Dominick J. Dellino, Director of User Research and Testing, Washington Mutual
Product Description
You just know that an improvement of the user interface will reap rewards, but how do you justify the expense and the labor and the time-guarantee a robust ROI!-ahead of time? How do you decide how much of an investment should be funded? And what is the best way to sell usability to others?
In this completely revised and new edition, Randolph G. Bias (University of Texas at Austin, with 25 years' experience as a usability practitioner and manager) and Deborah J. Mayhew (internationally recognized usability consultant and author of two other seminal books including The Usability Engineering Lifecycle) tackle these and many other problems. It has been updated to cover cost-justifying usability for Web sites and intranets, for the complex applications we have today, and for a host of products-offering techniques, examples, and cases that are unavailable elsewhere. No matter what type of product you build, whether or not you are a cost-benefit expert or a born salesperson, this book has the tools that will enable you to cost-justify the appropriate usability investment.
·Includes contributions by a host of experts involved in this work, including Aaron Marcus, Janice Rohn, Chauncey Wilson, Nigel Bevan, Dennis Wixon, Clare-Marie Karat, Susan Dray, Charles Mauro, and many others;
·Includes actionable ideas for every phase of the software development process;
·Includes case studies from inside a variety of companies;
·Includes ideas from "the other side of the table," software executives who hold the purse strings, who offer thoughts on which proposals for usability support they've funded, and which ones they've declined.
See all Product Description
Inside This Book
(Learn More)
First Sentence
Sometimes it is quoted as ". . . what a wicked Web we weave." Read the first page
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
Sometimes it is quoted as ". . . what a wicked Web we weave." Read the first page
Explore More
Concordance
Browse Sample PagesConcordance
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
Suggested Tags from Similar Products(What's this?)Be the first one to add a relevant tag (keyword that's strongly related to this product)
|
Customer Reviews
|
Share your thoughts with other customers:
|
||||||||||||||||||||||
Most Helpful Customer Reviews
Share your thoughts with other customers: Create your own review
|
 |
Listmania!
|
|
Look for similar items by category
Feedback
- Would you like to update product info or give feedback on images?
- I am the Author, and I want to comment on my book.
- I am the Publisher, and I want to comment on this book.
Encyclopedia of Computer Science...
"This comprehensive reference work provides immediate, fingertip...
Read more
|
Beauty without the Beast |
Treat Someone
With an Amazon.co.uk Gift Certificate, you can get them what they want (even if you don't know what that is). |
||||||||
| |||||
Your Recent History
(What's this?)|
You have no recently viewed items or searches.
After viewing product detail pages or search results, look here to find an easy way to navigate back to pages you are interested in. Look to the right column to find helpful suggestions for your shopping session. |
Continue Shopping: Top Sellers
| ||||
Amazon Home | |
| International Sites: United States | Germany | France | Japan | Canada | China | |
| Business Programs: Sell on Amazon | Fulfilment by Amazon | Join Associates | Join Advantage | |
| Customer Service | Help | View Basket | Your Account | |
| About Amazon.co.uk | Careers at Amazon | |
| Conditions of Use & Sale | Privacy Notice © 1996-2009, Amazon.com, Inc. and its affiliates |