Product Description
In todays economy, being innovative is the best way to keepahead of the game. Non-Stop Creativity and Innovation is alively, easy-to-use guide to unlocking your creative potential,thinking out of the box and making new ideas really happen.
By using a unique, tried and tested model, the Uccello Process,you will be able to draw on your creative strengths to generatefresh, winning ideas. Whether you are looking to develop yourindividual, team or companys creativity this book shows you howto experiment with your thinking, how to combine information toproduce truly original ideas, and ultimately how to implementthem successfully.
Packed full of helpful tips and techniques, it will prove invaluableat every stage of a project.
From the Publisher
Key Features
·Details how to produce new and winning ideas by combining your own and other peoples ideas with information about what is going on in the outside world e.g. social/economic/environmental trends
·Lots of real world examples of creative thinking in action
·Suitable for individuals and teams
·Suitable for people wanting to generate ideas in their home life as well as at work
·Invaluable advise on how to present new ideas as well as how to anticipate and overcome resistance
Key USP's
·Presents a unique tried and tested model which people can use to develop their creativity and innovation skills
·Shows you how to generate lots of different ideas
·Details how to implement your ideas
·Details on 'combining'
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