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Get More Referrals Now!: The Four Cornerstones That Turn Business Relationships Into Gold (Facts on File Science Library)
 
 

Get More Referrals Now!: The Four Cornerstones That Turn Business Relationships Into Gold (Facts on File Science Library) (Paperback)

by Bill Cates (Author) "In my book Unlimited Referrals, published in 1996, I predicted the "death of cold calling ..." (more)
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Product details

  • Paperback: 224 pages
  • Publisher: McGraw-Hill Professional (4 Jul 2004)
  • Language English
  • ISBN-10: 0071417753
  • ISBN-13: 978-0071417754
  • Product Dimensions: 22.4 x 15 x 1.8 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon.co.uk Sales Rank: 180,324 in Books (See Bestsellers in Books)

    Popular in this category:

    #82 in  Books > Business, Finance & Law > Sales & Marketing > Sales Techniques

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Product Description

Review

"The top 10 per cent of all salespeople make 50-100 per cent of their sales through repeat business and referrals. Bill Cates shows you all the secrets of getting and converting referrals into more sales. With Bill's powerful system, there are no more cold calls, only warm leads. It's a 'must read' for anyone in business." - Dr. Tony Alessandra, author of The Platinum Rule; "The program Bill delivered 15 months ago has had a lasting impact. Our advisors are acquiring new clients by referrals at a rate that's 40 per cent higher than the national average for our company." - Tim Holland, Field Vice President, American Express Financial Advisors"


Product Description

This book helps you: eliminate cold calling forever; get prospects returning your calls; form powerful referral alliances; and, create an unlimited flow of quality prospects referrals. Selling in today's business environment is more challenging than ever. But the secret to success isn't longer hours and more phone calls; it's getting better referrals. Sales expert Bill Cates' system of referral-based marketing turns every business contact into a relationship - and every relationship into a sales success.You'll learn how to: sell without worrying about Do-Not-Call lists; develop a powerful referral mindset; network strategically for better results; and much more! If you want to bring in more qualified leads and close more sales than you ever imagined, don't work harder, work smarter - with "Get More Referrals NOW!"'In the three months since of implementing Bill Cates' Referral Marketing System, we have experienced an unprecedented increase in sales. Bill Cates' Referral Marketing system works' - Vincent Arena, Executive Vice-President & Chief Administrative Officer, FCLIC. 'The answer to the Do-Not-Call List is the unlimited referrals marketing system[registered] from Bill Cates. In today's environment you need to get connected to the prospect in a compelling way. This system accomplishes that' - Bob Walker, MassMutual Financial Group.'With Bill's powerful system, there are no more cold calls, only warm leads. It's a must-read for anyone in business' - Dr. Tony Alessandra, author of "The Platinum Rule". 'The program Bill delivered 15 months ago has had a lasting impact. Our advisors are acquiring new clients by referrals at a rate that's 40 per cent higher than the national average for our company' - Tim Holland, Field Vice President, "American Express" Financial Advisors. Bill Cates is President of Referral Coach International. A twenty-eight-year sales veteran, he currently consults for such clients as "American Express", Merrill Lynch, Andersen Windows, MassMutual Financial Group, and Mutual of Omaha.

Inside This Book (Learn More)
First Sentence
In my book Unlimited Referrals, published in 1996, I predicted the "death of cold calling." Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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6 of 8 people found the following review helpful:
5.0 out of 5 stars Best book on sales I've ever read., 16 Jan 1999
By A Customer
I've been in sales for almost 20 years. This is the best book I've ever read. It's easy to read and has a ton of ideas. I'm on my second reading and it's already put money in my pocket. Bill Cates has delivered a comprehensive approach to the referral process that makes it easy, fun, and produces results!
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