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Strategic Database Marketing: The Masterplan for Starting and Managing a Profitable, Customer-based Marketing Program
 
 
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Strategic Database Marketing: The Masterplan for Starting and Managing a Profitable, Customer-based Marketing Program (Hardcover)

by Arthur M. Hughes (Author) "I've got it!" David announced excitedly ..." (more)
5.0 out of 5 stars See all reviews (3 customer reviews)

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Product details

  • Hardcover: 400 pages
  • Publisher: McGraw-Hill Publishing Co.; 2Rev Ed edition (1 Jun 2000)
  • Language English
  • ISBN-10: 0071351825
  • ISBN-13: 978-0071351829
  • Product Dimensions: 23.1 x 15 x 3 cm
  • Average Customer Review: 5.0 out of 5 stars See all reviews (3 customer reviews)
  • Amazon.co.uk Sales Rank: 716,222 in Books (See Bestsellers in Books)

    Popular in these categories:

    #33 in  Books > Business, Finance & Law > Sales & Marketing > Database Marketing
    #73 in  Books > Business, Finance & Law > Sales & Marketing > Direct

    (Publishers and authors: Improve Your Sales)
  • Other Editions: Hardcover (3) |  All Editions

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