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Blueprint to the Digital Economy
 
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Blueprint to the Digital Economy (Hardcover)
by Don Tapscott (Author), Alex Lowy (Author), David Ticoll (Author)
4.0 out of 5 stars  (2 customer reviews)

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29 used & new available from £0.20
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Product details
  • Hardcover: 410 pages
  • Publisher: McGraw-Hill Inc.,US (1 Jun 1998)
  • Language English
  • ISBN-10: 0070633495
  • ISBN-13: 978-0070633490
  • Product Dimensions: 22.1 x 14.7 x 3.8 cm
  • Average Customer Review: 4.0 out of 5 stars  (2 customer reviews)
  • Amazon.co.uk Sales Rank: 910,182 in Books (See Bestsellers in Books)
    (Publishers and authors: Improve Your Sales)
  • Other Editions: Paperback (Import) |  All Editions

  • See Complete Table of Contents

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Product Description
Book Description
Building on the message of Don Tapscott's highly successful book, The Digital Economy, Blueprint to the Digital Economy offers breakthrough insights and strategies designed to help today's businesses succeed in an emerging and highly competitive digital business environment. Through first-hand accounts, top executives of world-class corporations like Kodak, IBM, Microsoft, and AT&T offer provocative examples of how their businesses used networking and multimedia technologies to achieve their individual corporate objectives.

Synopsis
Don Tapscott here offers insights and strategies for competing effectively in the emerging digital business environment. Based upon the seminal research programme conducted by the Alliance for Converging Technologies, he presents leading developments in technology and its impact upon business.

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