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Franchise Kit: A Nuts-and-Bolts Guide to Owning and Running a Franchise Business
 
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Franchise Kit: A Nuts-and-Bolts Guide to Owning and Running a Franchise Business (Paperback)

by Kirk Shivell (Author), Kent Banning (Author)
5.0 out of 5 stars  See all reviews (1 customer review)

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Product details

  • Paperback: 308 pages
  • Publisher: McGraw-Hill Inc.,US; 10th edition (1 April 1995)
  • Language English
  • ISBN-10: 0070571252
  • ISBN-13: 978-0070571259
  • Product Dimensions: 22.6 x 15.4 x 2.2 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon.co.uk Sales Rank: 110,797 in Books (See Bestsellers in Books)

    Popular in this category:

    #7 in  Books > Business, Finance & Law > Small Business & Entrepreneurship > Franchises
  • See Complete Table of Contents

Product Description

Product Description

This text focuses on the special issues and operational realities of running a franchise, rather than selecting or buying one. Coverage includes how to implement reporting procedures, create purchasing and inventory control policies, develop sales and marketing programmes, recruit and supervize employees, and more. Special chapters focus on resolving the most common areas of franchise/franchise conflict.

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25 of 26 people found the following review helpful:
5.0 out of 5 stars Highly readable "one-stop shop" for the franchisee., 26 Nov 1997
By A Customer
Excellent source. If you don't know much about franchises and want to gain a good depth of knowledge, this is the book for you. Written for the prospective or new franchisee and examines the entire range of issues concerning buying and running a franchise. The author covers just the right amount of detail: not enough to bog you down but enough to give you an indepth understanding of the issues confronting franchisees. Covers such topics as the franchise concept, franchise selection, due dilligence, financing, hiring, family-run franchises, budgeting, legal and accounting advice, and much more. The next best thing to having a franchisee in the family!
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