Join Amazon Prime and get unlimited Free One-Day Delivery. Already a member? Sign in.
Frequently Bought Together
Customers Who Bought This Item Also Bought
by Steve Cone
|
Nudge: Improving Decisions About Health, Wealth and Happiness by Richard H Thaler |
by Malcolm Gladwell
|
Presentation Zen: Simple Ideas on Presentation Design and Delivery (Voices That Matter) by Garr Reynolds |
by Andy Bounds
|
Product details
Would you like to update product info or give feedback on images?
|
Customers Viewing This Page May Be Interested in These Sponsored Links(What is this?) |
Product Description
Review
"Like an intrepid anthropologist, Frankel immerses himself in self-contained commercial cultures and resurfaces to write with empathy and insight." -- Dan Gross, Newsweek columnist and author of Pop! Why Bubbles Are Great for the Economy
Product Description
Curious to know just what happens behind the "employees only" doors of big companies, journalist Alex Frankel embarked on an undercover reporting project to find out how some of America's well-known companies win the hearts and minds of their retail and service employees. Frankel knew the only way to find answers was to go native. During a two-year urban adventure through the world of commerce, Frankel applied for and was hired by a half-dozen companies: he proudly wore the brown uniform of the UPS driver, folded endless stacks of T-shirts at Gap, brewed espressos for the hordes at Starbucks, interviewed (but failed to get hired) at Whole Foods, enrolled in management training at Enterprise Rent-A-Car, and sold iPods at the Apple Store.At the heart of "Punching In" lies Frankel's quest to find out how some of the giants of commerce turn thousands of average job applicants into loyal - even fanatical - workers. How do they identify and recruit workers who will best fit their companies? How do they indoctrinate employees into their corporate cultures and make them perfect messengers of their brands? Along the way, Frankel pauses long enough to wonder why he is so often immune to corporate attempts to win employees over.
"Like an intrepid anthropologist, Frankel immerses himself in self-contained commercial cultures and resurfaces to write with empathy and insight." -- Dan Gross, Newsweek columnist and author of Pop! Why Bubbles Are Great for the Economy
Product Description
Curious to know just what happens behind the "employees only" doors of big companies, journalist Alex Frankel embarked on an undercover reporting project to find out how some of America's well-known companies win the hearts and minds of their retail and service employees. Frankel knew the only way to find answers was to go native. During a two-year urban adventure through the world of commerce, Frankel applied for and was hired by a half-dozen companies: he proudly wore the brown uniform of the UPS driver, folded endless stacks of T-shirts at Gap, brewed espressos for the hordes at Starbucks, interviewed (but failed to get hired) at Whole Foods, enrolled in management training at Enterprise Rent-A-Car, and sold iPods at the Apple Store.At the heart of "Punching In" lies Frankel's quest to find out how some of the giants of commerce turn thousands of average job applicants into loyal - even fanatical - workers. How do they identify and recruit workers who will best fit their companies? How do they indoctrinate employees into their corporate cultures and make them perfect messengers of their brands? Along the way, Frankel pauses long enough to wonder why he is so often immune to corporate attempts to win employees over.
Suggested Tags from Similar Products(What's this?)Be the first one to add a relevant tag (keyword that's strongly related to this product)
|
Customer Reviews
|
Share your thoughts with other customers:
|
||||||||||||||||||||||
Most Helpful Customer Reviews
Share your thoughts with other customers: Create your own review
|
 |
Customer Discussions
Beta (What's this?)|
This product's forum
(0 discussions)
Ask questions, Share opinions, Gain insight
Active discussions in related forums
|
Related forums
|
|||||||||||||||||
Listmania!
Look for similar items by category
- Books > Business, Finance & Law > Management > Distribution > Retail
- Books > Business, Finance & Law > Management > Management Skills > Motivation
- Books > Business, Finance & Law > Reference & Education > Business Life
- Books > Health, Family & Lifestyle > Psychology & Psychiatry > Applied Psychology > Occupational & Industrial Psychology
- Books > Society, Politics & Philosophy > Psychology Textbooks
- Books > Society, Politics & Philosophy > Social Sciences
- Books > Study Books > FE & College > Vocational > Sport & Recreation
Feedback
- Would you like to update product info or give feedback on images?
- I am the Author, and I want to comment on my book.
- I am the Publisher, and I want to comment on this book.
Health & Beauty at Amazon.co.uk |
Treat Someone
With an Amazon.co.uk Gift Certificate, you can get them what they want (even if you don't know what that is). |
|||||||||
Make sure you always get what you want with an Amazon.co.uk 
| |||||
Your Recent History
(What's this?)|
You have no recently viewed items or searches.
After viewing product detail pages or search results, look here to find an easy way to navigate back to pages you are interested in. Look to the right column to find helpful suggestions for your shopping session. |
Continue Shopping: Top Sellers
| ||||
Amazon Home | |
| International Sites: United States | Germany | France | Japan | Canada | China | |
| Business Programs: Sell on Amazon | Fulfilment by Amazon | Join Associates | Join Advantage | |
| Customer Service | Help | View Basket | Your Account | |
| About Amazon.co.uk | Careers at Amazon | |
| Conditions of Use & Sale | Privacy Notice © 1996-2009, Amazon.com, Inc. and its affiliates |