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E Myth Mastery (Hardcover)

by Michael E. Gerber (Author) "We're about to go on an adventure, you and I ..." (more)
2.8 out of 5 stars  See all reviews (5 customer reviews)
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Customers buy this book with E-myth Revisited: Why Most Small Businesses Don't Work and What to Do About It by Michael E. Gerber

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Price For Both: £18.88

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Product details

  • Hardcover: 464 pages
  • Publisher: HarperCollins (18 Dec 2004)
  • Language English
  • ISBN-10: 0060723181
  • ISBN-13: 978-0060723187
  • Product Dimensions: 22.8 x 16 x 4 cm
  • Average Customer Review: 2.8 out of 5 stars  See all reviews (5 customer reviews)
  • Amazon.co.uk Sales Rank: 282,593 in Books (See Bestsellers in Books)

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Product Description

Product Description

The author of the entrepreneur handbook, The E-Myth Revisited, builds on previously defined philosophies to reveal why entrepreneurs are critical to the success of any enterprise, in a guide that discusses seven key skills in the areas of leadership, money management, and customer service. 100,000 first printing.

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We're about to go on an adventure, you and I. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews

5 Reviews
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Average Customer Review
2.8 out of 5 stars (5 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

 
26 of 26 people found the following review helpful:
5.0 out of 5 stars In business?Buy this now., 29 Dec 2005
Having started my own business this book, and the whole Gerber approach, has revolutionised the way we work. We already knew we wanted to change some of the things we were doing but not sure exactly what or how. This book crystallised our thinking and has made us a better outfit because of it. I have no hesitation in recommending this to anyone in a business or thinking of going into business. It is not a quick fix, it's not a load of guru speak. It is a very real set of ideas that have worked for this humble photographer.
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13 of 14 people found the following review helpful:
1.0 out of 5 stars Out of date! Worksheets no longer available., 3 May 2008
By P. Fraser - See all my reviews
(REAL NAME)   
It is with much disappointment that I must urge all readers to avoid this book.

I loved the first book "E Myth Revisited" - and this is supposedly the sequel.

However the book gives many exercises - and tells you to download worksheets to complete the exercises. Sadly these worksheets have been discontinued. You can phone (!) the company and ask them to email *some* of the out-of-date worksheets, but some are no longer available.

This renders many of the exercises in the book impossible - and having got a third of the way through, I am no longer willing to continue, as it refers to documents I can't see online as required to do so by the book.

It is disgraceful that a 2007 edition should already (May 2008) have its online content removed. It is a disgrace to the author, his company and it's insulting to the readers who end up wasting time on this book.

On a final note, the book comes up with a completely different business plan to the one in the Revisited book - meaning that those of you who have spent time writing a business plan following the model in the Revisited book will have to start again if you read this book.

Shame on you Michael Greber.
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8 of 13 people found the following review helpful:
1.0 out of 5 stars Heavy going, heavy on psychobabble, 29 Jul 2007
By William J. Mountain (paris) - See all my reviews
(REAL NAME)   
If you're into overwrought emotional prose this ones for you.

I quote "without the passion of the soul, the mind creates an endless stream of empty suits, dreams without heart..."

or this gem

"a part of me is just afraid. that part of me feels like i'm jumping off a cliff, but in some strange way I also trust that I'll fall into something soft and safe"

After about 100 pages it starts turning into a business book again, but after wading through the cod philosphies at the start of the book I was actually angry at the author for putting me through some really badly written stuff, concerning a lady called sarah from 'all about pies' who'd lost her passion, apparently. I knew how she felt by this point in the book.

If you buy it read the real stuff at the end of the book, but really, don't encourage him.

To misquote the book I certainly felt like jumping off a cliff at times.
If only he'd have just stuck to the business. Why does everyone have to be a cod psychologist these days? Nuff said'
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Most Recent Customer Reviews

2.0 out of 5 stars EMyth Mastery
In this current economic climate I'm not sure how valis these books really are.
It gives small business a chance to reassess their strategies but suspect change isn't as... Read more
Published 9 months ago by Roger Boyle

5.0 out of 5 stars Zen and the Art of Entrepreneurship
The book is about the 'Self' as businessman/woman. The key is the, periodic, precisely ordered and focused exercises. Read more
Published on 1 Jun 2007 by soloflight

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