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eBusiness Essentials, 2nd Edition: Technology and Network Requirements for Mobile and Online Markets (Wiley-BT Series)
 
 
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eBusiness Essentials, 2nd Edition: Technology and Network Requirements for Mobile and Online Markets (Wiley-BT Series) [Paperback]

Mark Norris , Steve West
4.8 out of 5 stars  See all reviews (12 customer reviews)
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Product details

  • Paperback: 352 pages
  • Publisher: Wiley-Blackwell; 2nd Edition edition (16 Jan 2001)
  • Language English
  • ISBN-10: 0471521833
  • ISBN-13: 978-0471521839
  • Product Dimensions: 22.9 x 15.5 x 1.8 cm
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (12 customer reviews)
  • Amazon Bestsellers Rank: 262,852 in Books (See Top 100 in Books)
  • See Complete Table of Contents

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Mark Norris
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Product Description

Amazon.co.uk Review

E-Business Essentials is part of a BT-branded series designed to show companies and entrepreneurs how to leverage communications technology to improve their business model. It presents an entertaining and informative snapshot of the current state of data communications--in all its forms--as it relates to business. For example, it illustrates the ways in which the comms requirements of seller and buyer-driven markets differ.

By necessity, much of the book is about the Net, though intranets and private trading networks such as EDI are covered. Open standards, including UML for business modelling, XML for data interchange, LDAP for directory services, VPN as a replacement for private networks and so on are defined and their uses explained. Though the Net is built on open standards, the authors also effectively demonstrate why e-businesses might choose proprietary standards to provide business specific features, for example, choosing Microsoft's PPTP protocol over the Net's SMTP for back end messaging in a closed environment.

It isn't all sweetness and light. Attention is given to securing your business from the risks involved in working online, all the way from protecting your data and business against accidents to protecting it against malicious individuals. There's even a section on the risks involved when companies with incompatible business systems mate.

E-Business Solutions is readable, lucid and authoritative--some poor subbing aside. "Business acumen rules, technology serves," write its authors, summing up their approach. This is a book for managers who want to familiarise themselves with the toolkit available to implement a business idea.--Steve Patient --This text refers to an out of print or unavailable edition of this title.

Review

"this is required reading from anyone who tries to keep up with all the developments in this fast moving world." (Teleworker, March 2001) "...an excellent undergraduate textbook for introductory courses in electronic commerce...the authors deftly juggle in providing technical knowledge to both professional and general audience...I have to applaud their success in maintaining a balance..." (Telematics and Informatics, Vol.19, 2002)

Inside This Book (Learn More)
First Sentence
President Bill Clinton has estimated that, worldwide business worth about $375 billion will be handled electronically by the year 2002-a figure disputed by Nicholas Negraponte, who reckons that the President has underestimated it by a factor of three. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews

12 Reviews
5 star:
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4 star:
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Average Customer Review
4.8 out of 5 stars (12 customer reviews)
 
 
 
 
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4.0 out of 5 stars Knowledgeable and engaging overview, 6 Feb 2001
By A Customer
This review is from: eBusiness Essentials, 2nd Edition: Technology and Network Requirements for Mobile and Online Markets (Wiley-BT Series) (Paperback)
This second edition represents a significant improvement on the already superlative first. The content, which is of wide relevance to systems integrators, e-biz managers and anyone who shares more than just a cursory interest in this crucial topic, has been widely reviewed, improved and updated to reflect the rapid changes that have occurred as the e-business environment has matured and stabilised over the past year. Of particular note is the chapter that has been added on mobile commerce, yet another area in which the authors are well placed to comment. Examining e-business from several perspectives (business model, business process and issues-related approach, as well as technical and sometimes very technical!), this book can be higly recommended as an introduction to the topic for those who need to dig well beneath the hype and form some serious opinions.
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5.0 out of 5 stars Revelation, 18 Oct 2000
By A Customer
I only bought this book because I was curious to know why eveyone was talking about e-business. My expectation was of a lot of waffle and hype but I was surprised. There is actually loads of very interesting detail on how e-business really works.

I am stunned that so much thought has gone into all of this. I don't know how much of the book's content is the authors own work but they certainly explain it all very well indeed.

I found this book illuminating, fascinating, a bit of a revelation.

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5.0 out of 5 stars Classy, techy, book, 16 Oct 2000
By A Customer
This is the best of the ebusiness books by some way. It is a good mix of detail (on security, coding, technology) and illustration (the new market, how to exploit the net).

With so many on-line wannabees around, this should be required reading.

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