This book will appeal to designers in all disciplines in every stage of their career. Together, the 150 mini-essays in this book provide a panoramic view of the subject of design. They are written to challenge designers and students of design to reflect upon the many aspects of their field. Fundamental questions are raised about the nature of design, about designers themselves and about the role of design in the broader contexts of a company and society.
From the Inside Flap
This is a book every designer would wish to have had in design school. And it's such a good read that it will appeal to designers from all disciplines in every stage of their career.
Professor Kees Dorst - Dutch design scholar, educator, consultant and practitioner - presents 175 provoking essays to stimulate designers to think about what they do, how they do it, why and to what effect. An exploration of design to inspire and give insight, absolutely humbug free.
Together, the enjoyable essays in this book provide a panoramic view over the subject of design. The essays are written to encourage designers and students of design to reflect upon their field. Fundamental questions are raised about the nature of design, about designers themselves, and about the role of design within the broader contexts of business and society.
There are no definitive answers in this book: the readers are challenged to construct their own solutions by considering their own experiences as a designer or design student. The essays are clear, inspirational stepping stones on the path towards becoming a truly conscious professional in the field of design.
The first edition of Understanding Design has been adopted as course material by design schools the world over. This second edition offers a completely revised text and 25 more reflections!
--This text refers to an out of print or unavailable edition of this title.