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All Buyers Are Liars: Exposing The Closely Guarded Secrets of Elite Car Sales Professionals [Paperback]

Scott Owen (Author)
5.0 out of 5 stars  See all reviews (5 customer reviews)
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Customers buy this book with From Zero to Hero: How to Master the Art of SELLING CARS by Jeffrey Knott Paperback £10.00

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Product details

  • Paperback: 194 pages
  • Publisher: Lean Marketing Press (1 Oct 2009)
  • Language English
  • ISBN-10: 1905430663
  • ISBN-13: 978-1905430666
  • Product Dimensions: 19.8 x 12.4 x 1.3 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (5 customer reviews)
  • Amazon Bestsellers Rank: 395,792 in Books (See Top 100 in Books)

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Scott Owen
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Product Description

Product Description

Have you ever wondered what separates the truly successful car salesmen (and women) from the rest? Are you curious to know the persuasive patter they use to successfully secure the sale? Are you wondering how they convince people to make the second largest purchase they are ever likely to make? Whether you're a sales professional yourself or a canny customer looking to get inside the mind of a car salesman, this book will dismantle the whole process and show you how success is simply a system and attitude. The whole car sales process is dismantled and presented piece-by-piece so you can see how it works and why. This book contains tips for staying sane and protecting yourself from showroom politics and bad management practice. It shows how to sort the real prospects from downright liars to ensure your time is spent profitably and productively. A buyer's guide which shows you how to get a good deal without resorting to lies.
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4 of 4 people found the following review helpful:
5.0 out of 5 stars All Buyers Are Liars, 22 Oct 2009
By A. Sorensen "Sorro" (N. Lincs, England) - See all my reviews
(REAL NAME)   
This review is from: All Buyers Are Liars: Exposing The Closely Guarded Secrets of Elite Car Sales Professionals (Paperback)
Infinitely more interesting, at times utterly enthralling than any other book of it's kind, especially the chapter regarding Management Styles!!! This book is a very powerful tool not only just for the Sales executive, but for the buyer too. It gives an overall insight in the daily running and experiences within a Car Sales environment. Every buyer and car sales executive MUST own a copy, ten pound well spent...
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3 of 3 people found the following review helpful:
5.0 out of 5 stars Does what it says on the tin, 2 Nov 2009
By A. R. Lidgard (North Lincolnshire) - See all my reviews
(REAL NAME)   
This review is from: All Buyers Are Liars: Exposing The Closely Guarded Secrets of Elite Car Sales Professionals (Paperback)
Brilliant, brilliant, brilliant, really got into this book very quickly as it delivers the serious side of the business of car sales with a no nonsense approach and plenty of humour. Never will I be able to buy another car without chapters of this book popping up in my head throughout the whole sale process.
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1 of 1 people found the following review helpful:
5.0 out of 5 stars An invaluable tool for all Car Salespersons, 27 July 2010
This review is from: All Buyers Are Liars: Exposing The Closely Guarded Secrets of Elite Car Sales Professionals (Paperback)
I bought this title just at the time that I took a sales position with a major branded motor dealer about six months ago. It has been an invaluable tool and source of reference as well as a good read. I would certainly recommend it. All Buyers Are Liars: Exposing The Closely Guarded Secrets of Elite Car Sales Professionals
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Most Recent Customer Reviews

5.0 out of 5 stars Fantastic read
This great book offers real insight into the psychology and methodology of the modern day car salesman. Read more
Published 5 months ago by J. Nichols

5.0 out of 5 stars That explains a lot!
Next time I go and buy a car I am taking this book with me to wack the nearest cocky salesman who thinks I am some stupid women!!!! Read more
Published 6 months ago by J. W. Bounds

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