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Zoom!: The Faster Way to Make Your Business Idea Happen (Financial Times Series) [Paperback]

Ian Sanders , David Sloly
4.8 out of 5 stars  See all reviews (10 customer reviews)
RRP: £12.99
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Book Description

4 Oct 2011 0273755676 978-0273755678 1

Included in the Independent’s ‘Top Ten Business Start Up Books’ 2012

Short, punchy and practical, this book is packed with powerful tools, techniques and ideas that will get you ready to launch your business in just 60 days. With useful advice on everything you need to make your business happen, from marketing, to logo design, accounts, registration, e-commerce and everything else in-between.


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Zoom!: The Faster Way to Make Your Business Idea Happen (Financial Times Series) + The Lean Startup: How Constant Innovation Creates Radically Successful Businesses
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Product details

  • Paperback: 176 pages
  • Publisher: Financial Times/ Prentice Hall; 1 edition (4 Oct 2011)
  • Language: English
  • ISBN-10: 0273755676
  • ISBN-13: 978-0273755678
  • Product Dimensions: 14.1 x 1.1 x 21.2 cm
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (10 customer reviews)
  • Amazon Bestsellers Rank: 419,446 in Books (See Top 100 in Books)
  • See Complete Table of Contents

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Product Description

Review

“This is the book to give you a kick up the behind and make you turn your idea into a business now!

It is well written, powerful and motivating. It demystifies the business process, and helps you get into the right state of mind to overcome your fears…..

……Zoom is the complete opposite of every school of business thought – this book is designed for here and now, the modern world where technology has lowered the barriers for entry.

One of a kind and well worth reading!”

Start your Business Magazine

"...an attractive read, set out in a coherent format: from coming up with an idea, seeing it take shape through to turning it into a business.... Valuable to those who want to learn about a different approach to launching a business, it will be especially useful to those who have great ideas but are unsure how to progress. Between them Sanders and Sloly have a wealth of experience in start-ups and it shows."

Director

 

“Easy and interesting to read Zoom! is broken up with case studies which include Leon restaurants and Moo; the chapters are set out to lead you from catching the right idea to launch day in a thought provoking way….. If you have ideas for a business but get overwhelmed with all the facets and where to go next then have a look out for this book. It has sensible, practical advice that will help you to focus on what you need to do and not get distracted.”

Skin & Blister Blog

 

From the Back Cover

MAKE YOUR BUSINESS IDEA HAPPEN – FASTER

 

Do you want to launch your business and get results quickly? Do you worry you may run out of time, energy and money before your cash flow is up and running? Does it seem that the conventional start-up process is slowing things down? If so, what you need is a faster way to launch your business. And that’s what Zoom! gives you. It’s packed with the powerful tools, techniques and ideas that will get you ready to launch your business in just 60 days.

 

Whatever your business idea, Zoom!will help you make it a revenue-generating reality in the quickest possible time.


Inside This Book (Learn More)
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews

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Most Helpful Customer Reviews
3 of 3 people found the following review helpful
5.0 out of 5 stars A book brimming with ideas and inspiration 1 Nov 2011
Format:Paperback
As with Ian's first two books, LEAP!: Ditch Your Job, Start Your Own Business & Set Yourself Free and Juggle! Rethink Work, Reclaim your Life, this book (co-written with David Sloly) will have a big impact on me. The previous two books have had an influence in where I find my self today. I now work for a startup who's focus is something I'm passionate about. My role is one that I really wanted, I helped define and encompasses the things I enjoy and want to do. And I live and work in a way that I'm comfortable with, incorporates my passions and makes me happy.

This book couldn't have come at a better time for me. Whilst reading it I could reflect on my experiences of a failed startup as well as looking at how the startup I'm involved with now are doing things. It's making me ask questions and make suggestions. In fact it does this so often I kept finding myself putting the book down to send out an email, write down some notes, write a blog post or start a discussion. Not only is it useful and interesting retrospectively it also addresses things we have yet to consider, ideas we've not yet put into action and introduced new ideas. You can tell the book is written by Ideas guys as it's brimming with them.

So, this book is for you if:

* you are thinking of starting a business and need the motivation to do so
* you are thinking of starting a business but don't know how to do it or think it's too difficult
* have started a business previously but need a new perspective on how to do things
* you've just started a business and needs some fresh ideas

I'd also recommend you check out Leap! and Juggle! If you've already read those books then I'm surprised you are reading this review as you'll already have ordered Zoom! :)
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3 of 3 people found the following review helpful
4.0 out of 5 stars Practical and direct advice 16 Oct 2011
Format:Paperback
A great book for anyone starting out in business for the first time. In fact, its also a timely reminder for some seasoned entrepreneurs. Zoom gives solid practical advice and helps start-ups focus on the important stuff and not get distracted.
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2 of 2 people found the following review helpful
5.0 out of 5 stars A catalyst for action 3 Nov 2011
Format:Paperback
The authors clearly set out to practise what they preach in writing Zoom. It is direct, down to earth and full of energy. Each chapter combines practical suggestions with contributions from entrepreneurs who have already 'walked the path'. Although some of the concepts were familiar to me, there were plenty of new nuggets. The style is simple and readable - almost casual - and this leaves you with no excuses for inertia and procrastination. I can see myself continuing to dip into it over the coming weeks when in need of motivation!
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Most Recent Customer Reviews
5.0 out of 5 stars A Must Read For Anyone Interested In Starting A Business.
Authors Ian Sanders and David Sloly have crafted a punchy, practical and accessible resource for anyone looking to start their own business. Read more
Published 3 months ago by NikM1979
5.0 out of 5 stars Business start up advice to expand and grow your ideas.
A must-buy. Great when you are feeling overwhelmed or stuck...helps pull the anchor out of the mud and helps you navigate your boat into the right waters! Read more
Published 10 months ago by Emma
5.0 out of 5 stars Brilliant read
An excellent insight into how a small business works. A small business is not a miniature version of a large one, so don't treat it that way. Thanks to David Sloly for this book.
Published 16 months ago by Business CoPilot
4.0 out of 5 stars reassured and reinvigorated!
One line review - Quick easy read with real life tips to get you motivated to get things done quickly! Read more
Published 17 months ago by Mentessi
5.0 out of 5 stars Perfect Companion for your start up journey!
This is a really insightful book, a clear easy read that should really give you the confidence to make the plunge and turn your idea into a real business. Read more
Published 17 months ago by Stuart Stephens
5.0 out of 5 stars Dont sit back waiting for it to happen. Zoom !!
Practical advice on how to get a new idea up and running. If you are a new business or an old hand, you can get help from Zoom. Read more
Published 17 months ago by AndyWatts
5.0 out of 5 stars Not Just For Start-Ups
Zoom! is a really useful, concise and insightful little business book. It's aimed at those who are thinking of launching a business and its primary message is that it is better to... Read more
Published 18 months ago by P. Benney
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