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YouTube Marketing Manual: Video Marketing for Small Businesses, Speakers, Consultants, and Authors
 
 

YouTube Marketing Manual: Video Marketing for Small Businesses, Speakers, Consultants, and Authors [Kindle Edition]

Marc Bullard

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Product Description

Product Description

FULLY UPDATED FOR 2014

Video Marketing for Small Businesses, Speakers, Consultants, and Authors



Video Marketing is one of the newest and fastest growing industries in online business and advertising today. With little more than a camera and a microphone, anybody can use the power of the Internet to be seen and heard.

As new customer, Bob Walker added. “I was born before computers - Hell, I was born before TV - and Marc's systematic, logical approach to YouTube marketing is equally as helpful to me as it is to the young geek who runs my business computers.”

If you're an author, consultant, small business owner, or anybody that wants publicity online, this is the guide you need to understand video marketing. Discover YouTube's secrets, implement a marketing plan, and showcase your brand like never before. It's all here. You'll find a detailed breakdown of keyword strategies, optimizing techniques for videos and channels, marketing tactics, advertising opportunities, and crucial metrics and analysis tools.

• See how to measure a successful marketing strategy
• Discover the new YouTube layout and all its possibilities
• Find out how to optimize for YouTube and search engines
• Uncover how to use YouTube to promote your business and sell your products
• Learn how to NOT get banned by YouTube

Get marketing strategy as well as an easy to follow, step-by-step walkthrough of YouTube's many features.

A few of the lessons provided in this book include:

• Branding Techniques
• Get in early with popular videos and what to do with them
• Discover trends and use them to boost views
• Find the next upcoming viral videos
• What equipment you should use
• Optimize your channel
• Discover new demographics
• Social interaction
• Script and copywriting tips
• Much more

IF YOU ONLY BUY 1 BOOK THIS YEAR, well, you should buy more books...
AND THIS SHOULD BE ONE OF THEM!

About the Author

Marc Bullard has over 15 years of combined experience with video production and Internet marketing. Under the supervision of Internet multi millionaire Tom Antion, Marc has taken his video editing expertise to the next level, optimizing videos for online businesses along with every other aspect of running and marketing a business online. He has just finished up the YouTube Marketing Manual, a step by step guide to using YouTube to market your products and services. With a Bachelor's degree in Video Production and a Masters in Education, Marc continues to learn as much as he can, particularly focusing on emerging trends and techniques in YouTube marketing. In his spare time, Marc likes to surf or chase his hyperactive 2 year old.

Product details

  • Format: Kindle Edition
  • File Size: 5170 KB
  • Print Length: 222 pages
  • Simultaneous Device Usage: Unlimited
  • Sold by: Amazon Media EU S.à r.l.
  • Language: English
  • ASIN: B00BJP4XYO
  • Text-to-Speech: Enabled
  • X-Ray:
  • Amazon Bestsellers Rank: #509,124 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Customer Reviews

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Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com: 4.6 out of 5 stars  5 reviews
5.0 out of 5 stars Use Youtube more effectively for your marketing 3 July 2014
By Alain B. Burrese - Published on Amazon.com
Format:Kindle Edition
The “Youtube Marketing Manual: Video Marketing for Businesses, Speakers, Consultants, and More” by Marc Bullard has been updated for 2014. Regardless if you are a beginner and trying to figure out how to use Youtube for your marketing campaigns, or someone who already has a lot of videos posted, you'll learn from this manual.

What I really like is how Bullard simplifies everything and walks you through doing everything. For the beginner, this book will be extremely valuable. For those who already have a lot of videos posted, you will still learn about new things and how to do what you are doing even better. And by better, I mean so more people view your videos and act on what you are wanting them to do.

The book begins with how videos can help your business, and a little about Youtube, the giant gorilla of video sharing sites. It then systematically walks you through uploading and optimizing your videos, how to get views, improving your Youtube channel, using Youtube's tools such as their video editor and analytics. Bullard also looks at research tools, URL and embed tricks, and more.

And while it is not the focus on this manual, Bullard also shares some strategies and tips on equipment and making video, as well as scripting, designing video and more.

I just finished reading the book through, thinking to myself, “I need to do that,” or “Hmm, that would be good to try.” Now, I'll use this manual as I make future videos, and I may go back to videos I've already uploaded to Youtube to enhance them and make them stand out a bit more. I think the book has a lot to offer those of us who want to use Youtube more effectively for our marketing efforts. Now all I have to do is get working on the strategies and tips Bullard provided in his updated “Youtube Marketing Manual.”
3.0 out of 5 stars Pretty good 21 July 2014
By Jennifer Kerr-marsch - Published on Amazon.com
Format:Kindle Edition|Verified Purchase
this seemed.more.of.a "how to create" as video than how to really use the video as a marketing tool. still some excellent information on the how to make the video
1 of 2 people found the following review helpful
5.0 out of 5 stars Great read 2 Sep 2013
By Kushla Manrakhan - Published on Amazon.com
Format:Kindle Edition|Verified Purchase
This book is a step by step approach to marketing on YouTube. Bear in mind that it contains some priceless tips! YouTube is an unexploited social media, it won't be so for long.
0 of 1 people found the following review helpful
5.0 out of 5 stars Exactly what I needed and more 22 Oct 2013
By craig - Published on Amazon.com
Format:Kindle Edition
The YouTube Marketing Manual was exactly what I needed. It showed me how to get my videos on YouTube, how to use the videos to market my brand on social networks, and how to keep track of everything with analytics. There was even a section with equipment tips to help me make better quality videos in the future. I highly recommend this book to anyone looking to use videos for their business.
0 of 1 people found the following review helpful
5.0 out of 5 stars great information for beginners 19 Oct 2013
By memv17 - Published on Amazon.com
Format:Kindle Edition|Verified Purchase
I liked the detailed information...

Recommend to anyone who wants to learn how to get the most out of YouTube...
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