Well, it's been a long time since I played an new album, and on the very first listen been blown away, but The Whip have managed it. This album is catchy from start to finish, and melds a wide range of influences such as early New Order, "Sons & Facination" era Simple Minds, Daft Punk, various grungy guitar bands, and many others into one fabulous sound. The opening track "Trash" could become a classic for years to come, appealing to both the dance, and indie crowd alike as it motors on through airwaves like a ten ton truck. Ala, Kasabian's debut, the lyrics are simple on this album, but ensures that it will have you singing throughout as the songs grab you, and take you on it's passionate, intense, and anthemic journey. If you are at any of the festivals this summer such as Creamfields, make sure you see them as they are already getting a great live repetition.