Trow's prose, terse at times, yet nevertheless powerful, offers an extremely insightful critical review of the insidious nature of the media in contemporary american culture. Trow's main focus centers upon the vast distance which television has created between the individual (the grid of intimacy) and society (the grid of two-hundred million). Trow proposes that television has provided individuals with what appears to be a comfortable context in which to organize their lives yet that context is merely a facsimile of life. Trow's discussion is truly eye-opening. As individuals, we are forced to grapple with the force of the media in our own lives. For example, Have we allowed television to form our thoughts and opinions, leading to automaton conformity? Ultimately, in a society in which the media dominates our lives, Trow's work alerts us to the dangers of becoming lost amidst a collective media-- while it may seem alarming, what we perceive as a comforting context may in actuality be the stark reality of nothingness.